Sons of UCF Podcast Advertising - Audience, Sponsors & Contact

Overview

Sons of UCF is the definitive podcast for fans of the University of Central Florida (UCF) Knights, offering comprehensive and passionate coverage across all athletic programs, with a strong focus on football and basketball. Hosted by UCF alumni, the show provides in-depth analysis, strategic breakdowns, and engaging roundtable discussions featuring former players and sports insiders. Episodes delve into team performance, tactical evaluations like QB play and offensive schemes, season predictions, and critical comparisons, aimed at helping listeners "get smarter" about their teams. It fosters a strong community among the "Knight Nation" by dissecting current events, addressing fan sentiment, and anticipating future challenges, making it an essential listen for dedicated UCF followers seeking informed and entertaining commentary.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

2,969

Est. Podcast Downloads

2,480

Av. Youtube Views

489

Instagram

2k

YouTubers Subscribers

2k

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Direct Response

Brands with CTAs

GREAT

93%

Host Read %

% of host read ads

GOOD

63%

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The Bottom Line

This show has an estimated 3K audience size, runs 63% host read ads and promotes 93% of ads for direct response advertisers.

Creator Influence

Adam Lichtenstein

Sons of UCF serves as a central media hub for University of Central Florida athletics, led by alumni Adam Lichtenstein and Mike Bianco. The duo provides indepth coverage across a variety of sports through signature programming like the Sons of UCF LIVE broadcasts and the Pegasus Pod series. Their reporting frequently features exclusive access to leadership, including interviews with Athletic Director Terry Mohajir and head football coach Gus Malzahn, alongside detailed spring training updates in their 3 Minutes segments. Recently, they provided comprehensive on-site reporting during the Big 12 Media Days, highlighting the program’s transition into high-profile conference play. They bridge the gap between traditional journalism and fan-driven commentary by hosting live venue watch parties in Orlando and interactive call-in shows. By collaborating with local businesses like The Knight’s Pub and Standard Coffee, they integrate the Central Florida community into their analysis of football, baseball, and softball developments.

Age: 41 years
Nationality: American
Education: University of Central Florida

Age: 41 years
Nationality: American
Education: University of Central Florida

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Recent Campaigns

	Advertisers	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12
Warner, Hoffman, Greig & Garciawernerhoffman.com	Warner, Hoffman, Greig & Garcia	2	3	5	7	4	4	4	1	1	3	2	5	3	2	3	3	2	4	5	6	6	6	4	5	4	Core Performer 92%
Alumni Hallalumnihall.com	Alumni Hall												2	2	1		1	1	2	4	1	2	2	3	2	2	Core Performer 83%
Shopifyshopify.com	Shopify																					2		1	1		Longer term buy 25%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Warner, Hoffman, Greig & Garcia	$8,356	+113.5%	100%	99%	173.0ad units	Core Performer
Alumni Hall retail	$1,125	+133.5%	100%	94%	31.0ad units	Core Performer	+1
Cure Bowl	$422	0.0%	100%	78%	9.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Sons LIVE - The Midway point for UCF Football with Coach Lounsberry + Hoops breakdown with Ben Hazel

0:00 / 1:05

Direct Response

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#1

Run on 1x episode

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