Sleepy Podcast Advertising - Audience, Sponsors & Contact

Overview

Sleepy offers a unique approach to sleep aid, lulling listeners into slumber with soothing readings of classic literature. Host Otis Gray's baritone voice delivers old books, often featuring eerie or atmospheric tales, in a low, rhythmic tone specifically designed to promote relaxation and sleep. This podcast stands apart by focusing purely on the soporific quality of storytelling, rather than critical analysis or high-energy engagement. It appeals to individuals seeking a gentle, consistent method to unwind before bed, those who appreciate classic fiction, and anyone looking for a distinctive auditory comfort routine to escape daily stresses and achieve restful sleep.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

57,880

Instagram

5k

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Direct Response

Brands with CTAs

GREAT

86%

Host Read %

% of host read ads

OKAY

48%

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The Bottom Line

This show has an estimated 57.9K audience size, runs 48% host read ads and promotes 86% of ads for direct response advertisers.

Creator Influence

Otis Gray

Otis Gray is the baritone narrator and creator of Sleepy, a wellness podcast that utilizes public domain literature to serve as a rhythmic sleep aid. He provides soothing readings of classic texts ranging from Hans Christian Andersen fairy tales to the philosophy of H.G. Wells. Gray recently expanded his literary portfolio with the launch of The Daily Book Club, a series focused on episodic, one-chapter-a-day readings of stories like Elizabeth Von Arnim’s The Enchanted April. His professional experience includes narrating Proof for America’s Test Kitchen and partnering with home-lifestyle brands such as ButcherBox and GhostBed. Based in Brooklyn, he integrates his culinary background and four-year sobriety journey into his public profile, often sharing original recipes or documentation of his participation in local initiatives like the Coney Island Polar Plunge. His minimalist audio production style is frequently utilized by healthcare professionals and students to assist with anxiety and sleep hygiene.

Age: 38 years
Nationality: American
Education: Culinary Arts, Publicly undisclosed university

Age: 38 years
Nationality: American
Education: Culinary Arts, Publicly undisclosed university

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Recent Campaigns

	Advertisers	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Carvanacarvana.com	Carvana		3	2	3	4	2	5	3	2	4	3	2	3	4	4	4	1	5	3	Core Performer 92%
LinkedInlinkedin.com	LinkedIn												1		2	1	1	1	2		Core Performer 50%
Green Chefgreenchef.com	Green Chef	1	3	1	2	2	1	2	2	1	2	2									Longer term buy 25%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Carvana	$33,096	+24.0%	0%	75%	56.0ad units	Core Performer	+1
Green Chef food & beverages	$30,561	-100.0%	100%	100%	24.0ad units	Core Performer	+1
Nothing Much Happens Premium furniture	$22,018	0.0%	100%	100%	18.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

535 – Swallows and Amazons

0:00 / 1:51

Direct Response

5

#1

Run on 1x episode

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