Salon Owners Collective Podcast Advertising - Audience, Sponsors & Contact

Overview

The Salon Owners Collective podcast is an essential resource for salon and spa owners ready to elevate their business from daily operations to strategic leadership. Hosted by former salon owner and business strategist Larissa Macleman, this podcast provides actionable frameworks and expert insights designed to foster growth, increase profitability, and enhance personal freedom. Episodes delve into critical topics such as leadership development, effective team management, delegation strategies, and mindset shifts necessary to transition from an operator to a true CEO. It's tailored for entrepreneurs in the beauty and wellness industry seeking practical guidance, real-world transformation stories, and a clear path to building a successful, sustainable business without burnout, ultimately enabling a more balanced and prosperous lifestyle.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

800

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Direct Response

Brands with CTAs

GREAT

100%

Host Read %

% of host read ads

GREAT

100%

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The Bottom Line

This show has an estimated 800 audience size, runs 100% host read ads and promotes 100% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/17
TeePublicbit.ly	TeePublic																	1		2	1	1		2	Longer term buy 42%
Salon Owners Collectivesalonownerscollective.ceo	Salon Owners Collective	1	1	2	2	3	2	1	2	1	1	2		2	1	1	1		1						Past Performer 17%
Salon Owners Collectivesalonownerscollective.com	Salon Owners Collective												2					1					1		Test in progress 17%

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Salon Owners Collective	$693	-100.0%	100%	100%	47.0ad units	Core Performer
Salon Owners Collective professional training & coaching	$361	+100.0%	100%	100%	26.0ad units	Core Performer
Salon Mastery	$139	0.0%	100%	100%	9.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Become the Mentor your salon needs to grow $100K

0:00 / 1:27

Direct Response

B

#1

Run on 1x episode

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Recent Episodes

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