Roy and HG - Bludging on the Blindside Podcast Advertising - Audience, Sponsors & Contact

Overview

This podcast, "Roy and HG - Bludging on the Blindside," offers a uniquely Australian, satirical take on the world of sport and broader cultural phenomena. Hosted by the iconic duo Rampaging Roy Slaven and HG Nelson, the show transcends typical sports analysis, blending insightful (and often absurd) commentary with sharp wit and comedic observations. Episodes delve into current events, sports news, and quirky cultural happenings, often using a sports framework to explore wider societal topics, from car industries to gambling and national identity. The podcast targets listeners who appreciate irreverent humor, a distinctive Australian voice, and a show that doesn't take itself too seriously, providing a blend of sports entertainment, social commentary, and pure comedy. It's ideal for those seeking a humorous escape and a fresh, unconventional perspective on the week's events.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

800

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Direct Response

Brands with CTAs

GOOD

78%

Host Read %

% of host read ads

GOOD

64%

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The Bottom Line

This show has an estimated 800 audience size, runs 64% host read ads and promotes 78% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week4/6	Week4/20	Week4/27	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week7/6
ABC iviewabc.net.au	ABC iview	1	4	1	2	1		2		1		2	2		Test in progress 17%
Royal House of Hubnerroyalhouseofhubner.com	Royal House of Hubner						1		1			1		1	Test in progress 17%
Big League magazinenrl.com	Big League magazine	1									1			1	Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
ABC iview media production	$386	-100.0%	57%	96%	46.0ad units	Core Performer	+1
Rugby League World Delicatessen	$77	0.0%	78%	89%	9.0ad units	Core Performer
Brisbane Broncos	$41	0.0%	20%	100%	5.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Prison of Origin

0:00 / 0:10

Direct Response

P

#1

Run on 1x episode

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