Real WW Talk Podcast Advertising - Audience, Sponsors & Contact

Overview

Real WW Talk offers an authentic and supportive space where three friends, Candice, Erin, and Rikki, openly share their personal weight loss and health journeys through the Weight Watchers program. Moving beyond typical diet discussions, the podcast delves into the real-life struggles, triumphs, and practical strategies involved in maintaining a healthier lifestyle, including navigating recovery from surgery and managing seasonal mood shifts. Listeners gain valuable insights and a sense of community through the hosts' candid conversations, fostering accountability and encouragement. This podcast is ideal for anyone seeking relatable experiences, practical advice, and a supportive network on their path to improved health and well-being, emphasizing the power of friendship and honest dialogue.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

6,380

Instagram

8k

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Direct Response

Brands with CTAs

GREAT

100%

Host Read %

% of host read ads

OKAY

43%

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The Bottom Line

This show has an estimated 6.4K audience size, runs 43% host read ads and promotes 100% of ads for direct response advertisers.

Creator Influence

Real WW Talk

Real WW Talk is a dynamic trio of wellness creators—Candice, Erin, and Rikki—who transformed their Weight Watchers studio friendship into a thriving community focused on health, mindset, and accountability. They host the popular Real WW Talk podcast, where they engage in candid discussions about navigating real-life challenges and fostering balanced habits. Their content extends to interactive initiatives like the highly successful StepBet challenges, which encourage physical activity and community support through regular, themed events. Recently, they launched the "Real WW Talk Plus" series, featuring expert guests on topics ranging from strength training to time management, further enriching their offerings. Through their multi-platform presence, they champion a realistic approach to wellness, emphasizing transparent storytelling and mutual encouragement to help their audience achieve incremental progress and celebrate victories together.

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Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week7/13	Week7/20	Week7/27
StepBetstepbet.com	StepBet	1	1	1	1			1	1	1	Longer term buy 25%
Fit, Healthy, and Happy Podcastfithealthyandhappy.com	Fit, Healthy, and Happy Podcast		1	1		1					Test run 0%
The Fit, Healthy, and Happy Podcastfithappyandhealthy.com	The Fit, Healthy, and Happy Podcast				1		1				Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
StepBet	$2,461	+100.0%	100%	100%	19.0ad units	Core Performer
Fast Food Survival Guide health, wellness & fitness	$768	0.0%	0%	100%	11.0ad units	Core Performer	+1
Fit, Healthy, and Happy Podcast	$689	0.0%	0%	100%	10.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

283. Who Do You Want to Be Now?

0:00 / 1:07

Direct Response

2

#1

Run on 1x episode

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