Real Brief - LI & NY's Real Estate Show! Podcast Advertising - Audience, Sponsors & Contact

Overview

Real Brief - LI & NY's Real Estate Show! offers essential, hyper-local insights into the New York and Long Island real estate markets. Hosted by Charles Bianco, this podcast serves as a practical guide for anyone navigating property transactions, from first-time buyers to seasoned investors. Episodes delve into complex financial topics like understanding down payments and demystifying property taxes, providing clear explanations, dispelling common myths, and offering actionable strategies. The show's distinctive focus on regional specifics and its commitment to breaking down intricate real estate concepts make it an invaluable resource for listeners seeking to make informed decisions in the competitive NY real estate landscape. It targets individuals interested in property ownership, investment, and local market dynamics.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

140

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Direct Response

Brands with CTAs

GREAT

100%

Host Read %

% of host read ads

GREAT

100%

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The Bottom Line

This show has an estimated 140 audience size, runs 100% host read ads and promotes 100% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/9	Week3/30	Week4/13	Week5/4	Week5/11	Week5/18	Week6/15
Your Home Your Termsyourhomeyourterms.com	Your Home Your Terms	1	1	1	1	1	3	2	Test in progress 8%
Charles Biancocharlesbianco.com	Charles Bianco							2	Test in progress 8%
Charles Biancoyourhometourterms.com	Charles Bianco			1					Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Your Home Your Terms	$67	-100.0%	100%	100%	30.0ad units	Core Performer
Charles Bianco	$7	-100.0%	100%	100%	3.0ad units	Test run
Charles Bianco	$5	0.0%	100%	100%	2.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Real Brief - LI & NY's Real Estate Show! DRAMA!!!! So there's a real estate agent who thinks the MLS is not transparent?? Here we go!

0:00 / 0:46

Direct Response

R

#1

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