Raising Anchor Podcast Advertising - Audience, Sponsors & Contact

Overview

Raising Anchor is the definitive podcast for fans of Rhode Island FC and the United Soccer League Championship, offering a deep dive into all things soccer within the Rhode Island community. Each weekly episode provides dedicated coverage, including team news, league updates, and exclusive insights from players. The podcast distinguishes itself through its hyper-local focus, engaging directly with its audience via mailbag segments and capturing the pulse of the RIFC fan base. It's essential listening for supporters seeking comprehensive analysis, behind-the-scenes perspectives, and a strong sense of community around their favorite local soccer club.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

570

Est. Podcast Downloads

480

Av. Youtube Views

90

Instagram

2k

YouTubers Subscribers

303

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Direct Response

Brands with CTAs

GOOD

77%

Host Read %

% of host read ads

BAD

16%

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The Bottom Line

This show has an estimated 570 audience size, runs 16% host read ads and promotes 77% of ads for direct response advertisers.

Creator Influence

Evan G.

Raising Anchor Podcast serves as an essential hub for Rhode Island FC supporters, delivering professional coverage of the USL Championship. The collective, led by hosts Evan, Jason, and Logan, delivers tactical match breakdowns and local soccer news through named formats like the Monday Mailbag and the Pitchside interview series. Their established presence within the regional sports landscape enables direct access to the club, resulting in exclusive sit-downs with head coach Khano Smith and key roster members such as Albert Chico Dikwa and Maxi Rodriguez. A recent win for the channel includes the launch of the Clam Chats series with Devon Kerr, which explores the cultural nuances of the El Clamico rivalry and broader American soccer trends. By capturing the growth of the Pawtucket soccer scene, Raising Anchor provides brands with a direct line to a dedicated New England demographic through high-quality audio and video productions that document the team's professional progression.

Age: 36 years
Nationality: American
Education: Local University

Age: 36 years
Nationality: American
Education: Local University

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Recent Campaigns

	Advertisers	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12	Week10/19
Sprout Co-workingsproutcoworking.com	Sprout Co-working	1	2	2	2	2	2	1	1	2	2	1	1	1	1	1	1	2	2	2	2	2	1	2	2	2	Core Performer 83%
990 W. B.wpro.com	990 W. B.										1						1										Test in progress 8%
990 WBOB990wbob.com	990 WBOB	1		2	1	1						1															Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Sprout Co-working	$306	-33.3%	3%	74%	66.0ad units	Core Performer
990 WBOB	$99	0.0%	26%	100%	19.0ad units	Core Performer
990 WB	$23	0.0%	0%	100%	5.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

The Time is Now Show

0:00 / 0:24

Direct Response

T

#1

Run on 1x episode

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