Product Genius: Inventions, Inventors, and Startups Podcast Advertising - Audience, Sponsors & Contact

Overview

Product Genius is an essential podcast for aspiring and established inventors and entrepreneurs navigating the complex world of product development and launch. Hosted in a down-to-earth style, the show delves into critical topics ranging from validating new concepts and understanding market dynamics to identifying reliable 'inventor helpers' and avoiding common pitfalls. Each episode offers practical insights and actionable advice, aiming to equip listeners with the knowledge to successfully bring their innovations to market. It's ideal for anyone seeking to transform an idea into a tangible, successful product, offering a blend of strategic guidance and real-world experiences to foster a 'Product Genius' mindset.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

500

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Direct Response

Brands with CTAs

GREAT

98%

Host Read %

% of host read ads

GOOD

85%

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The Bottom Line

This show has an estimated 500 audience size, runs 85% host read ads and promotes 98% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week5/4	Week6/8	Week9/7	Week9/28	Week10/12
OPU ProBioticsgetopu.com	OPU ProBiotics	1	1	1	1	1	Longer term buy 25%
Product QuickStartproductquickstart.com	Product QuickStart		1	1	1		Test in progress 17%
IPISCipisc.com	IPISC			1			Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
OPU ProBiotics	$95	+50.1%	71%	100%	14.0ad units	Core Performer
Product QuickStart	$65	-20.8%	100%	100%	13.0ad units	Core Performer
opu probiotics	$50	0.0%	86%	86%	7.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Ethnographic Research: Watching People Use Your Product or Invention

0:00 / 0:22

Direct Response

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#1

Run on 1x episode

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