Paranormal UK Radio Network Podcast Advertising - Audience, Sponsors & Contact

Overview

The Paranormal UK Radio Network is a comprehensive hub for enthusiasts of the strange and unexplained, offering a diverse array of talk radio shows dedicated to paranormal phenomena across the United Kingdom and beyond. Each episode delves into captivating topics such as military X-files, mysterious beings, historical anomalies like incorruptible saints, and firsthand accounts of ghostly investigations. The podcast features a dynamic mix of expert guests, academic surveys into the unusual, and lively discussions among contributors on the state of the paranormal community. It caters to an audience fascinated by cryptids, UFOs, spiritual mysteries, and folklore, providing a platform for both serious inquiry and engaging storytelling in the realm of the unknown.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

789

Est. Podcast Downloads

720

Av. Youtube Views

69

Instagram

291

YouTubers Subscribers

3k

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Direct Response

Brands with CTAs

GREAT

88%

Host Read %

% of host read ads

BAD

21%

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The Bottom Line

This show has an estimated 789 audience size, runs 21% host read ads and promotes 88% of ads for direct response advertisers.

Creator Influence

Andy Mercer

The Paranormal UK Network operates as a multifaceted broadcasting hub managed by Andy Mercer and Sandra Darlington, specializing in the investigation of high strangeness and supernatural phenomena. The network serves as a central outlet for British ufology and cryptozoology, hosting specialized series such as The Cryptic Files and Trans Dimensional Realities. Their programming features high-profile researchers including Nick Redfern and Whitley Strieber, bridging the gap between historical research and eyewitness testimonials. By integrating audio broadcasts with video-led investigations at sites like Coalhouse Fort and the Ancient Ram Inn, the network provides a comprehensive archive of paranormal evidence. A recent focus on The Cryptic Files has successfully adapted their long-form radio heritage into shorter, evidence-based video clips that highlight CCTV captures and hauntings. This shift towards on-location live streams ensures the network remains a primary source for reporting British UFO sightings while maintaining the broadcast-grade production quality established through their partnerships with Audible and Apple Podcasts.

Age: 68 years
Nationality: British
Education: Not publicly specified

Age: 68 years
Nationality: British
Education: Not publicly specified

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Recent Campaigns

	Advertisers	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/18	Week6/1	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5
Paranormal UK Radioparanormalukradio.com	Paranormal UK Radio								1		1	1	1	1			1	1		1	1	1	1		Core Performer 67%
Farmers Insurancefarmers.com	Farmers Insurance	1	1				1	1						1	1	1					1	1	1		Core Performer 50%
Spin Questspinquest.com	Spin Quest			2	2	4	2			2	3		2		1				3	2				2	Longer term buy 42%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Homes for Our Troops nonprofit organization management	$203	0.0%	69%	94%	36.0ad units	Core Performer	+1
Spin Quest	$197	+370.9%	0%	100%	24.0ad units	Core Performer	+1
Amazon Prime information technology & services	$193	0.0%	22%	100%	27.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Mack Maloney's Military X-Files - The Shroud of Turin Meets E.T.

0:00 / 1:30

Direct Response

M

#1

Run on 1x episode

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