Nos Audietis Podcast Advertising - Audience, Sponsors & Contact

Overview

Nos Audietis is the definitive unofficial podcast for Seattle Sounders FC enthusiasts, offering comprehensive analysis beyond simple match recaps. Hosted by Sounder at Heart's Jeremiah Oshan and Aaron Campeau, with Likkit Pocinwong, the show delves into the club's intricate operational and financial landscape, discussing topics like potential team sales and strategic capital raises. Episodes frequently explore both contemporary team news and the rich history of soccer in the Pacific Northwest, highlighted by discussions on local legends and historical recognitions. This podcast caters to devoted Sounders fans and MLS followers seeking in-depth insights into team business, breaking news, and the enduring legacy of the sport, fostering a strong sense of community among its listeners.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

2,660

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Direct Response

Brands with CTAs

GREAT

86%

Host Read %

% of host read ads

OKAY

50%

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The Bottom Line

This show has an estimated 2.7K audience size, runs 50% host read ads and promotes 86% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Full Pull Winesfullpullwines.com	Full Pull Wines	4	2	3	2	3	1	4	2	2	2	4	3	3	2	1	3	1	3	1	2	3	5	1		1	1	Core Performer 83%
American Expressamericanexpress.com	American Express			1						1		1		1							2	2	13	2	2	1		Core Performer 50%
Haxan Fermentshaxanferments.com	Haxan Ferments	2	2	1	2	2	1	4	2	1	2	2	2	2	2		1	1	2		1	1						Longer term buy 42%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Full Pull Wines food & beverages	$4,109	+24.8%	73%	73%	113.0ad units	Core Performer
Haxan Ferments	$4,090	-50.0%	100%	96%	70.0ad units	Core Performer
Sounder at Heart	$1,301	-100.0%	96%	100%	25.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Sounders Urgently Need to Right the Ship Amid Ongoing Roster and Injury Struggles

0:00 / 1:26

Direct Response

S

#1

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