Nickel City Soundtrack Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Nickel City Soundtrack Podcast, hosted by Chris, Mark, Alex, and Derek, delves into the vibrant Buffalo hardcore music scene while also exploring the foundational sounds that shaped the hosts. Beyond music deep dives and discussions on bands, fests, and local shows, the podcast broadens its scope to include candid conversations on personal well-being, fatherhood, sobriety, and men's health. It offers a unique blend of music appreciation, subculture exploration, and relatable lifestyle discussions, appealing to fans of hardcore music, those interested in local scenes, and listeners seeking authentic conversations on personal growth and community within a specific cultural context.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

440

Instagram

1k

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Direct Response

Brands with CTAs

GREAT

100%

Host Read %

% of host read ads

GREAT

100%

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The Bottom Line

This show has an estimated 440 audience size, runs 100% host read ads and promotes 100% of ads for direct response advertisers.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Nicky T's Moving Company	$6	0.0%	100%	100%	1.0ad units	Test run
Sober Dad Crew Podcast media production	$6	0.0%	100%	100%	1.0ad units	Test run
Queen City Gallery	$6	0.0%	100%	100%	1.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

NCS 277 - Boots (Taker)

0:00 / 0:23

Direct Response

N

#1

Run on 1x episode

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