Next Gen in Lodging by CoStar News Hotels Podcast Advertising - Audience, Sponsors & Contact

Overview

Next Gen in Lodging by CoStar News Hotels offers a deep dive into the evolving hospitality industry, featuring insightful interviews with emerging leaders. The podcast explores systemic challenges, trending issues, and innovative strategies aimed at revolutionizing the sector for the 21st century. It caters to hospitality professionals, students, and aspiring executives seeking to understand the future of travel and tourism. Distinctive for its focus on diverse perspectives and historical context, such as the untold stories of Black hotel owners, alongside discussions on youth development and career growth, the show provides a comprehensive and forward-looking view of the industry's landscape and its societal impact.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

140

Instagram

901

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Direct Response

Brands with CTAs

GREAT

84%

Host Read %

% of host read ads

BAD

26%

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The Bottom Line

This show has an estimated 140 audience size, runs 26% host read ads and promotes 84% of ads for direct response advertisers.

Creator Influence

Multiple Founders

NextGen in Lodging operates as a specialized media collective led by founders Davonne Reaves, Omari Head, and Chris Henry, focusing on the intersection of real estate investment and hospitality operations. The group produces the NextGen in Lodging Podcast, a series powered by Hotel News Now that breaks down the barrier of entry for aspiring hotel owners through peer-to-peer mentorship. They successfully launched a dedicated Women’s Edition special to highlight female leadership and consistently collaborate with industry bodies like the Asian American Hotel Owners Association (AAHOA). By utilizing unique educational frameworks such as the Hip Hop Hotel Broker persona, the team translates complex financial concepts like real estate syndication and crowdfunding into accessible advice for a new demographic of entrepreneurs. Their recent Crowdfunding Exploration episode provided a deep dive into community-supported capital, further cementing their role as bridge-builders between traditional lodging institutions and the next generation of minority investors and boutique hotel operators.

Age: 36 years
Nationality: American
Education: Professional Backgrounds, Various

Age: 36 years
Nationality: American
Education: Professional Backgrounds, Various

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Recent Campaigns

	Advertisers	Week3/16	Week5/25	Week6/29	Week7/20
Top Credentialscostar.com	Top Credentials		1	1	1	Test in progress 17%
Alliantsalliants.com	Alliants				1	Test in progress 8%
Choice Hotelschoicehotels.com	Choice Hotels	1				Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Top Credentials	$17	-29.6%	0%	80%	10.0ad units	Core Performer	+1
Tell Me More, a Hospitality Data Podcast	$5	0.0%	0%	100%	3.0ad units	Test run	+1
Hospitality Creator Summit	$3	0.0%	100%	100%	1.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Using AI to bring humanity back to hospitality

0:00 / 0:35

Direct Response

U

#1

Run on 1x episode

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