NBS Fitness Radio Podcast Advertising - Audience, Sponsors & Contact

Overview

NBS Fitness Radio offers a straightforward, evidence-based approach to optimizing fitness, performance, physique, and overall health. Through insightful interviews with leading experts in fields like physical therapy, sports medicine, and nutrition, the podcast delves into complex topics such as neurodynamics, biomechanics, and sustainable habit formation. It aims to educate listeners on the scientific principles behind effective training and wellness, providing practical strategies for injury prevention, athletic improvement, and long-term health. Ideal for anyone seeking to deepen their understanding of the human body and implement informed, consistent practices, from seasoned athletes to individuals aged 40-75 looking to build lasting healthy routines.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

242

Est. Podcast Downloads

200

Av. Youtube Views

42

Instagram

4k

YouTubers Subscribers

1k

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Direct Response

Brands with CTAs

GREAT

100%

Host Read %

% of host read ads

GOOD

80%

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The Bottom Line

This show has an estimated 242 audience size, runs 80% host read ads and promotes 100% of ads for direct response advertisers.

Creator Influence

David Allen

NBS Fitness, led by David Allen, operates as a strength and conditioning hub in Memphis, Tennessee, specializing in powerlifting and longevity-based wellness. The program integrates evidence-based training with holistic recovery through The NBS Podcast, a long-form series co-hosted with Dr. Jared Worthington of Worthington Chiropractic. Their technical expertise is demonstrated through the NBS Sports Performance wing, which focuses on developing collegiate-level athletes, exemplified by the documented success of Tommy’s transition from injury to a football scholarship. Recent efforts have centered on the Geri’s Story series, which highlights strength training for seniors in their 70s, and metabolic health coaching for clients utilizing GLP-1 medications. The brand maintains a commitment to community impact, hosting the annual Deadlifts for Charity event to support Youth Villages. Professional partnerships with Kabuki Strength and the USPA further solidify their role as a central authority for competitive lifters and general population health seekers alike.

Age: 41 years
Nationality: American
Education: Business/Movement Science Background, University of Memphis

Age: 41 years
Nationality: American
Education: Business/Movement Science Background, University of Memphis

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Strength Genesis	$8	0.0%	100%	100%	2.0ad units	Test run	+1
MBS Fitness	$5	0.0%	50%	100%	2.0ad units	Test run
NBS Fitness	$2	0.0%	100%	100%	1.0ad units	Test run

Ads and Episodes

Episode 94: Dr. Derek Allessi | Building Sustainable Habits

0:00 / 4:55

Direct Response

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#1

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