More In Common features a weekly dialogue between Keith Richardson and Gerren Taylor that examines the psychological barriers to human connection. Moving past instructional advice, they focus on the underlying mechanics of trust and identity through their social-first video series and studio podcasts. The duo provides deep analysis of cognitive biases—such as the Strawman Fallacy and Identity Protective Cognition—while collaborating with the One America Movement to address toxic polarization in civic life. Their recent series, The Trust Recession, examines the neurological breakdown of trust within modern institutions and personal relationships. By leveraging their backgrounds in corporate leadership and creative direction, Richardson and Taylor translate complex sociological concepts into actionable insights for diverse audiences. These discussions often tackle specific themes of modern masculinity and generational conflict, providing a framework for healthy communication in high-stakes environments. This focus on the why of human behavior makes their platform a specialized resource for conflict resolution and emotional intelligence education.