Monster Territory: a Boston Red Sox Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

Monster Territory is the definitive podcast for Boston Red Sox enthusiasts, offering comprehensive daily coverage and in-depth analysis of the team. Hosted by Robbie Hyde, this show goes beyond typical sports commentary, diving deep into player acquisitions, trade rumors, and strategic decisions that shape the Red Sox's performance. Episodes feature postgame breakdowns, expert discussions with guests like Lou Merloni, and a strong emphasis on engaging the fan community through live interactions. It caters to dedicated Red Sox fans seeking detailed insights, informed opinions, and a vibrant platform to discuss all things related to their beloved team, making it an essential listen for staying current with the latest news and strategic developments.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

2,941

Est. Podcast Downloads

860

Av. Youtube Views

2,081

YouTubers Subscribers

8k

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Direct Response

Brands with CTAs

GOOD

79%

Host Read %

% of host read ads

BAD

10%

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The Bottom Line

This show has an estimated 2.9K audience size, runs 10% host read ads and promotes 79% of ads for direct response advertisers.

Creator Influence

Steve Perrault

Steve Perrault serves as the host of Monster Territory, the cornerstone Boston Red Sox hub within the Foul Territory Network. Drawing on a professional background from the influential Section 10 podcast, Perrault delivers rapid-response analysis via his Game Reaction series and deep-dive Mailbag Q&A segments. His reporting frequently integrates insights from industry staples such as Rob Bradford and Tom Caron, bridging the gap between digital-first media and traditional sports journalism. He recently spearheaded extensive on-site coverage for the 2026 Red Sox Preview series, providing fans with specialized breakdowns of off-season signings like Sonny Gray and Ranger Suarez. By utilizing a high-energy live-stream format during the MLB Winter Meetings, Perrault has established his platform as a primary source for trade rumors and roster updates. His technical approach combines analytical prospect scouting with the perspective of a dedicated regional fan, making the channel a critical destination for those tracking the AL East landscape.

Age: 37 years
Nationality: American
Education: Bachelors, Unknown

Age: 37 years
Nationality: American
Education: Bachelors, Unknown

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Recent Campaigns

	Advertisers	Week3/9	Week3/23	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
SeatGeekseatgeek.com	SeatGeek	1	4	5		3	1		1		1		2	1	4	4	3	1	2	2	2	1	1	Core Performer 92%
Grangergrainger.com	Granger					1	1	3	2	1	5	4	5	2	2	1	1	3	3	5	3	4		Core Performer 83%
Edward Jonesedwardjones.com	Edward Jones				2	1		2	1	1	2	4	4	2	2	1	2	12	4	2	2			Core Performer 75%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
SeatGeek information technology & services	$2,279	+37.1%	97%	100%	35.0ad units	Core Performer	+1
FanDuel	$2,201	-23.5%	18%	100%	49.0ad units	Core Performer	+1
Public Investing financial services	$1,469	0.0%	6%	100%	31.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Huge Bounce Back Win for Red Sox | Postgame Reaction #125

0:00 / 1:00

Direct Response

H

#1

Run on 1x episode

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