Merchant Sales Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Merchant Sales Podcast is a highly practical and informative resource tailored for Independent Sales Organizations (ISOs) and agents in the dynamic merchant services industry. Each episode delivers actionable strategies, expert interviews, and in-depth discussions on topics crucial for portfolio growth, such as advanced payment technologies, POS hardware leasing, and specialized sales approaches for niches like field service businesses. The podcast distinguishes itself by blending sales education with timely industry updates through its "Today in Payments" segment, covering emerging trends like AI, BNPL, and mobile wallets. It's an essential listen for professionals seeking to enhance their sales skills, understand payment processing innovations, and stay abreast of the evolving financial technology landscape.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

1,411

Est. Podcast Downloads

1,120

Av. Youtube Views

291

YouTubers Subscribers

103

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Direct Response

Brands with CTAs

GREAT

86%

Host Read %

% of host read ads

GREAT

99%

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The Bottom Line

This show has an estimated 1.4K audience size, runs 99% host read ads and promotes 86% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/9	Week3/23	Week3/30	Week4/6	Week4/13	Week5/11	Week6/1	Week6/15	Week6/22	Week6/29	Week7/6	Week7/20	Week7/27	Week8/10
CC Sales Proccsalespro.com	CC Sales Pro						1			1	1		1	1	1	Longer term buy 42%
Natavianatavia.com	Natavia	1	1	1	1	2		1	1			1				Test in progress 17%
Clarity Venturesclarity-ventures.com	Clarity Ventures									1						Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Natavia	$844	-50.0%	100%	100%	32.0ad units	Core Performer
Netevia financial services	$541	0.0%	100%	61%	18.0ad units	Core Performer
CC Sales Pro	$326	+252.2%	100%	91%	11.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Classic Sales Tactics That Still Work

0:00 / 0:28

Direct Response

C

#1

Run on 1x episode

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