Medicare For The Lazy Man Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The "Medicare For The Lazy Man Podcast" offers accessible, expert-driven guidance on navigating the complexities of Medicare. Hosted by Douglas B. Jones, CLU, RHU, and inspired by his best-selling book, this podcast demystifies various Medicare plans, drug benefits, and crucial healthcare decisions. Each episode provides practical advice, dissecting topics like Medicare Advantage limitations, drug recalls, and plan rate increases, all presented with a lighthearted yet authoritative tone. It's designed for seniors, pre-retirees, and their families seeking a clear, simplified roadmap to understanding and optimizing their Medicare insurance protection, helping them make informed choices without feeling overwhelmed by jargon or intricate details. The show distinguishes itself by translating complex government and insurance information into actionable insights for everyday listeners.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

487

Est. Podcast Downloads

480

Av. Youtube Views

7

YouTubers Subscribers

91

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Direct Response

Brands with CTAs

GREAT

96%

Host Read %

% of host read ads

GREAT

88%

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The Bottom Line

This show has an estimated 487 audience size, runs 88% host read ads and promotes 96% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12	Week10/19	Week10/26
Medicare for the Lazy Man enrollment guidemedicareforthelazyman.com	Medicare for the Lazy Man enrollment guide	1	2	2	3	3	2	3	3	2	3	2	3	2	3	2	3	2	1	2	2	1	2			1	1	Core Performer 83%
Amazon Primeamazon.com	Amazon Prime	1	2		2	1		3	2	1	1	1	2	1	2	2	1		1				1			1		Longer term buy 42%
Vrbovrbo.com	Vrbo																	1						2	3			Longer term buy 25%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Medicare for the Lazy Man enrollment guide	$776	0.0%	100%	100%	93.0ad units	Core Performer
Amazon Prime information technology & services	$571	-33.3%	100%	100%	69.0ad units	Core Performer	+1
HeyMo	$123	+100.0%	100%	100%	15.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Ep.+1014 - Do I have to review each of my Medicare insurance plans each year?

0:00 / 5:39

Direct Response

E

#1

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