MAX Roundtable Podcast Advertising - Audience, Sponsors & Contact

Overview

MAX Roundtable is a daily sports talk show deeply rooted in the Alabama River Region, offering comprehensive coverage and spirited discussions on the day's most pressing sports topics, with a particular emphasis on college football. Hosted by Doug Amos, the podcast features in-depth interviews with coaches, analysts, and local figures, fostering lively debates and providing listeners with expert insights and diverse perspectives. Beyond national headlines, the show maintains a strong commitment to its local community, engaging with regional sports news and events. It caters to dedicated sports fans, especially those passionate about college football, who seek detailed analysis, current event discussions, and a strong connection to their local sports scene.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

80

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Direct Response

Brands with CTAs

GOOD

77%

Host Read %

% of host read ads

BAD

13%

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The Bottom Line

This show has an estimated 80 audience size, runs 13% host read ads and promotes 77% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Max Credit Unionmymax.com	Max Credit Union	57	47	39	60	40	49	51	54	26	51	44	62	52	32	68	43	36	37	15	31	24	4	1	17	14	Core Performer 92%
Budweiserbudweiser.com	Budweiser	12	13	9	14	10	9	13	9	5	10	10	14	19	15	34	26	27	7	2	11	7	1	1	2	2	Core Performer 92%
Budget Car and Truck Salesbudgetsaysyes.com	Budget Car and Truck Sales			3	15	12		12	16	6	13	12	16	14	9	17	9	12	14	6	11	10	1	1	6	3	Core Performer 92%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Max Credit Union	$1,119	-44.7%	6%	81%	1279.0ad units	Core Performer
Budweiser	$310	-76.7%	1%	8%	358.0ad units	Core Performer	+1
Budget Car and Truck Sales	$263	-26.7%	5%	100%	208.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

MAX Roundtable (8/14/2026)

0:00 / 1:05

Brand Awareness

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#1

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