Lunch With Norm - The eCommerce & Amazon FBA Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

Lunch With Norm is an indispensable podcast for e-commerce entrepreneurs and Amazon FBA sellers seeking to master the intricacies of online business. Hosted by Norman Farrar, the show features in-depth, live interviews with industry titans and 9-figure sellers who share actionable strategies for growth and profitability. Episodes delve into critical topics such as supply chain optimization, international sourcing, tariff impacts, advanced scaling playbooks, and mastering unit economics. The podcast distinguishes itself by offering practical, expert-backed advice, moving beyond superficial tips to provide deep insights into managing and expanding online ventures. It's tailored for a driven audience interested in staying ahead of market trends, optimizing operations, and building sustainable, high-revenue e-commerce brands.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

75,240

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Direct Response

Brands with CTAs

GREAT

85%

Host Read %

% of host read ads

GOOD

78%

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The Bottom Line

This show has an estimated 75.2K audience size, runs 78% host read ads and promotes 85% of ads for direct response advertisers.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Sellerboard information technology & services	$24,995	0.0%	64%	93%	14.0ad units	Core Performer	+1
Flat World Network	$20,826	0.0%	85%	92%	13.0ad units	Core Performer
Connect Cash	$19,201	0.0%	100%	0%	11.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Trump Tariffs & The China Playbook: How to Stay Profitable on Amazon / Lyden Smithers

0:00 / 0:23

Brand Awareness

T

#1

Run on 1x episode

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