Life in Stride Podcast Advertising - Audience, Sponsors & Contact

Overview

Life in Stride is a dedicated podcast for passionate amateur runners striving to balance personal life with athletic goals. It offers in-depth analysis of competitive running events, such as NCAA Cross Country, providing detailed recaps of races, team performances, and athlete achievements. Beyond race breakdowns, the podcast features inspiring interviews with coaches and figures in the running community, sharing stories of resilience, team building, and overcoming adversity through sport. The hosts foster a supportive environment for listeners aiming to improve their performance, chase personal records, and find joy in their running journey, making it ideal for 'try hard' runners seeking both analytical insights and motivational content.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

3,536

Est. Podcast Downloads

2,760

Av. Youtube Views

776

Instagram

11k

YouTubers Subscribers

4k

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Direct Response

Brands with CTAs

GREAT

84%

Host Read %

% of host read ads

GOOD

66%

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The Bottom Line

This show has an estimated 3.5K audience size, runs 66% host read ads and promotes 84% of ads for direct response advertisers.

Creator Influence

Scott Magness

Life In Stride is a running-focused media group led by Scotty Magness, Danny Soltan, and Chris Ciamarra, focusing on the pursuit of elite marathon standards while managing professional careers. Best known for their technical long-form series, the Life In Stride Podcast, the team provides meticulous breakdowns of high-performance racing, including their noted series on 160g/hr fueling strategies and the Boston Marathon Course Preview. Their content serves as a bridge between hobbyist jogging and professional athletics, often featuring collaborations with industry names like Chris Chavez of Citius Mag and Bare Performance Nutrition founder Nick Bare. A recent win includes their comprehensive coverage of the BPN G1M Backyard Ultra, where they delivered multi-lap reporting and winner interviews. The group leverages on-the-ground footage from events like the London and Boston Marathons to provide data-driven insights into shoe rotations, threshold workouts at altitude, and the mental architecture required to chase a sub-2:20 marathon finish.

Age: 32 years
Nationality: American
Education: NCAA Student Athlete, Edinboro University

Age: 32 years
Nationality: American
Education: NCAA Student Athlete, Edinboro University

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Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Mason Constructionmasonconstructionanddev.com	Mason Construction	3	2	4	4	6	5	3	6	4	5	3	5	5	4	4	5	4	3	4	4	2	5	4	2	2	3	Core Performer 92%
QALOqalo.com	QALO	1	1	1	1	1	1	1	1	1	1	1		1	1	1	1	1	1	1	1	1	1	1		1	1	Core Performer 83%
Lifelocklifelock.com	Lifelock										1									1	1	2	1	2		1	1	Core Performer 58%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Mason Construction	$9,038	-14.1%	98%	99%	166.0ad units	Core Performer
Ken Combs Running Store	$5,978	-100.0%	100%	100%	80.0ad units	Core Performer
QALO	$2,179	-36.2%	93%	100%	28.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

#360 John Davis - Marathon Excellence for Everyone, Explaining the Best Training, Racing, and Fueling Methods in the Modern Era

0:00 / 0:44

Direct Response

J

#1

Run on 1x episode

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