Lets Go Blues Radio Podcast Advertising - Audience, Sponsors & Contact

Overview

Lets Go Blues Radio is the definitive podcast for St. Louis Blues hockey enthusiasts, offering passionate and unfiltered analysis of the team's performance, player movements, and league-wide news. Hosted by a trio with deep local hockey roots as players, coaches, and long-time fans, the show provides expert insights and in-your-face commentary. As the longest-running St. Louis Blues podcast, it fosters a vibrant fan community through its live weekly format and audience participation. Listeners can expect detailed game recaps, injury updates, trade discussions, and broader NHL news, making it an essential listen for dedicated fans seeking comprehensive coverage and a strong sense of belonging within the Blues fandom.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

1,649

Est. Podcast Downloads

1,640

Av. Youtube Views

9

Instagram

305

YouTubers Subscribers

777

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Direct Response

Brands with CTAs

GREAT

95%

Host Read %

% of host read ads

GOOD

64%

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The Bottom Line

This show has an estimated 1.6K audience size, runs 64% host read ads and promotes 95% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27
Mike Burgoyne Real Estatestrikewithmike.com	Mike Burgoyne Real Estate	2	2	2	2	4	2	2	2	3	Past Performer 0%
Let's Go Blues Minuteletsgoblues.com	Let's Go Blues Minute	2	1			3				1	Test run 0%
The Pond Castthepondcast.com	The Pond Cast		1			1					Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Mike Burgoyne Real Estate	$3,271	0.0%	67%	98%	143.0ad units	Core Performer
Let's Go Blues Minute	$887	0.0%	56%	90%	39.0ad units	Core Performer
Six Zero Pickleball	$394	0.0%	44%	100%	16.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Se15, Ep30: Series Finale: The Final Lets Go Blues Radio

0:00 / 1:27

Direct Response

S

#1

Run on 1x episode

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