It's Just A Hill: A Podcast About Bike Stuff Podcast Advertising - Audience, Sponsors & Contact

Overview

It's Just A Hill: A Podcast About Bike Stuff" offers an engaging dive into the world of cycling, catering to enthusiasts and endurance riders alike. The podcast explores various facets of the sport, from casual rides and community events to the demanding challenges of ultra-endurance races like Unbound XL. Through solo reflections and interviews with fellow cyclists, the host shares personal experiences, event recaps, and insights into the gear and camaraderie that define the cycling lifestyle. It's a show for anyone passionate about two wheels, seeking relatable stories, practical advice, and a deeper connection to the cycling community, emphasizing the joy and challenges of the ride.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

634

Est. Podcast Downloads

320

Av. Youtube Views

314

YouTubers Subscribers

949

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Direct Response

Brands with CTAs

GOOD

65%

Host Read %

% of host read ads

GREAT

100%

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The Bottom Line

This show has an estimated 634 audience size, runs 100% host read ads and promotes 65% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/30	Week4/13	Week6/29	Week7/13
Central Texas Showdownbikereg.com	Central Texas Showdown	1			1	Test in progress 8%
Sheehi Labssheehilabs.com	Sheehi Labs			1		Test in progress 8%
NBX Bikesnbxbikes.com	NBX Bikes		2			Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
NBX Bikes	$21	0.0%	100%	67%	3.0ad units	Test run
A Guy and His Pie	$16	0.0%	100%	100%	3.0ad units	Test run
Central Texas Showdown sports	$16	+100.0%	100%	100%	2.0ad units	Test run	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

A Fragile Middle-Aged Man’s Guide to Cycling Culture | IJAH Pod 085

0:00 / 1:26

Direct Response

A

#1

Run on 1x episode

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