Indo American News Radio Houston TX Podcast Advertising - Audience, Sponsors & Contact

Overview

Indo American News Radio offers a comprehensive weekly digest for the South Asian community in Houston, Texas. Drawing from its roots as a respected community newspaper, the podcast delivers an eclectic blend of local news, current affairs discussions, and insightful interviews with community leaders, politicians, and business professionals. Episodes frequently cover local elections, judicial matters, economic trends, and historical topics relevant to both the Houston area and the South Asian diaspora. Beyond hard news, the show incorporates cultural segments, including discussions on traditional Indian music and engaging history talks. This podcast serves as a vital platform for community engagement, offering informed perspectives and fostering a connection to both local governance and cultural heritage.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

40

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Direct Response

Brands with CTAs

GREAT

93%

Host Read %

% of host read ads

BAD

17%

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The Bottom Line

This show has an estimated 40 audience size, runs 17% host read ads and promotes 93% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/23	Week3/30	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week6/1	Week6/8	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week8/3	Week8/10	Week8/17
Chandrika Masalachandrikamasala.com	Chandrika Masala	2	2	3	5	4	1	2	1	1	3	2	3	1	1	1	1	1	1	1	Core Performer 75%
Tara Capitaltaracapital.com	Tara Capital		1			3		1	1	1	3	1	2	1	1	1	1		1	1	Core Performer 67%
Infinite Wellnessinfiniteallergylabs.com	Infinite Wellness									1	2	1	1	1	1	1	1		1		Core Performer 58%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Maharaja Jewelers luxury goods & jewelry	$35	-100.0%	0%	88%	84.0ad units	Core Performer
Chandrika Masala	$27	-50.0%	0%	98%	66.0ad units	Core Performer
Tara Capital	$19	-32.2%	38%	100%	45.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

IANR 2628 071126 American Cricket Council Spokesman Jatin Patel, State Rep Gene Wu on ICE & Loranzo Araujo Killing, UH Downtown Asst Prof Dr Angela Goins on Alzheimer

0:00 / 0:17

Direct Response

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#1

Run on 1x episode

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