Indiana Sports Beat Radio with Jim Coyle Podcast Advertising - Audience, Sponsors & Contact

Overview

Indiana Sports Beat Radio with Jim Coyle delivers a daily dose of comprehensive sports talk, primarily centering on Indiana's collegiate and professional teams like IU, Purdue, Big Ten, Colts, Pacers, and IHSAA, while also engaging with national sports narratives. Hosted by veteran sports reporter Jim Coyle, the podcast features daily interviews with respected sports journalists, coaches, and players, offering listeners an insider's perspective and expert analysis. The show's tone is informed and passionate, designed for dedicated sports enthusiasts, particularly those deeply invested in Indiana's athletic landscape. It serves as an essential daily update and discussion forum, distinguishing itself through its consistent coverage, authoritative guests, and deep dive into local team dynamics, appealing to fans seeking both timely news and thoughtful commentary on their favorite sports.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

891

Est. Podcast Downloads

740

Av. Youtube Views

151

YouTubers Subscribers

7k

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Direct Response

Brands with CTAs

GREAT

92%

Host Read %

% of host read ads

BAD

30%

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The Bottom Line

This show has an estimated 891 audience size, runs 30% host read ads and promotes 92% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/29	Week7/6	Week7/20
The Hoosierthehoosier.com	The Hoosier					3	1		3		10	12	2	3	1	2	1	1	Longer term buy 25%
Dave & Buster'sdaveandbusters.com	Dave & Buster's	1	1	7	5	4	2	3	4	1	24	24	8	4		1	2		Past Performer 17%
Andy Mohr Hondaandymohrhonda.com	Andy Mohr Honda						1				20	20	7	4		1	1		Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Dave & Buster's	$1,060	+96.0%	35%	96%	113.0ad units	Core Performer	+1
Andy Mohr Honda	$532	+100.0%	2%	76%	55.0ad units	Core Performer
Cheryl Seismore from Brick and Ivy Realty	$504	+100.0%	4%	100%	56.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

ISB Radio, April 22nd

0:00 / 0:21

Direct Response

I

#1

Run on 1x episode

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