In Off The Bench Podcast Advertising - Audience, Sponsors & Contact

Overview

In Off The Bench offers an insightful dive into the lives and careers of athletes and sports figures, from high school to professional levels. Through engaging interviews, the podcast explores personal journeys, team dynamics, and the strategic aspects of growing an athlete's brand and the sport itself. Listeners gain unique perspectives on the business of sports, team ownership, and the challenges and triumphs faced by individuals in the athletic world. It's an ideal listen for sports enthusiasts, aspiring athletes, or anyone curious about the human stories and strategic decisions that shape the competitive landscape, going beyond game highlights to foster a deeper understanding and appreciation for the sports community.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

1,343

Est. Podcast Downloads

1,280

Av. Youtube Views

63

YouTubers Subscribers

44k

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Direct Response

Brands with CTAs

GOOD

63%

Host Read %

% of host read ads

GREAT

100%

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The Bottom Line

This show has an estimated 1.3K audience size, runs 100% host read ads and promotes 63% of ads for direct response advertisers.

Creator Influence

CJ Weinstein

CJ Weinstein operates the In Off The Bench Podcast, a sports media platform exploring the intersection of collegiate performance and personal faith. Based in Memphis, the show provides a stage for rising stars across the SEC and ACC, specifically through the Get to Know interview series which profiles elite athletes before they reach the professional leagues. Weinstein facilitates discussions on Name, Image, and Likeness (NIL) development, helping athletes from programs like LSU, Oklahoma, and Georgia navigate brand building. A recent win for the brand includes the GNG Show expansion, which spotlights regional sports ownership and specific league dynamics within the baseball and gymnastics sectors. The branding is verified by professional endorsements, such as the Jesus Won apparel partnership frequently seen worn by MLB figures like Mike Trout. Weinstein provides a conversational, high-production environment that bridges the gap between high school recruitment and professional sports journalism while maintaining a distinct, faith-based perspective on athletic identity.

Age: 36 years
Nationality: American
Education: University of Memphis

Age: 36 years
Nationality: American
Education: University of Memphis

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Recent Campaigns

	Advertisers	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/20	Week5/4	Week5/18	Week6/15	Week6/22	Week7/6	Week7/27
TMG Performance Coachingtmgperformancecoaching.com	TMG Performance Coaching			1	1	1					1	1	1	Longer term buy 25%
Old Dominick Distilleryolddominick.com	Old Dominick Distillery	1	4	2			1	2		1				Test in progress 8%
Jesus Won Appareljesuswonapparel.com	Jesus Won Apparel						1	1	1				1	Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Old Dominick Distillery food & beverages	$449	-100.0%	100%	63%	30.0ad units	Core Performer	+1
Chinook Seeds food & beverages	$307	0.0%	100%	71%	38.0ad units	Core Performer	+1
TMG Performance Coaching	$141	+131.4%	100%	100%	13.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

IOTB with East Carolina Pitcher Ethan Norby

0:00 / 0:22

Direct Response

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#1

Run on 1x episode

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