House of R Podcast Advertising - Audience, Sponsors & Contact

Overview

House of R offers an immersive and analytical deep dive into beloved fictional universes, spanning iconic TV shows, films, and broader genre fiction like 'Stranger Things,' 'Buffy the Vampire Slayer,' 'Game of Thrones,' and Marvel. Hosts Mallory Rubin and Joanna Robinson combine academic rigor with passionate fandom, dissecting mythology, story themes, character arcs, and genre tropes through detailed rewatches and critical examinations. The podcast caters to dedicated fans of fantasy, sci-fi, and 'nerd culture' who seek to understand the intricate storytelling and cultural impact of their favorite media. It distinguishes itself with structured segments, enthusiastic discussions, and a unique blend of nostalgic revisitation and insightful analysis, making it essential for anyone looking to deepen their appreciation of popular fictional narratives.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

63,580

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Direct Response

Brands with CTAs

GOOD

80%

Host Read %

% of host read ads

BAD

13%

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The Bottom Line

This show has an estimated 63.6K audience size, runs 13% host read ads and promotes 80% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/13	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Yaamava' Resort & Casinoyaamava.com	Yaamava' Resort & Casino		1	2	3	1	1	1	1	3	1	3	1	3	1		Core Performer 67%
Boarsheadboarshead.com	Boarshead				2	1	1	1		1	1	1	2	1	1	1	Core Performer 67%
Whole Foods Marketwholefoodsmarket.com	Whole Foods Market	1		1	1	1	1	1	1		3	4	3		2	1	Core Performer 58%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Target Circle 360 retail	$51,144	-92.3%	47%	98%	53.0ad units	Core Performer	+1
Whole Foods Market retail	$15,781	+98.7%	39%	94%	18.0ad units	Core Performer	+1
FanDuel	$14,649	+52.6%	5%	100%	21.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

'The Vampire Lestat’ Episode 3 Deep Dive

0:00 / 0:30

Direct Response

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#1

Run on 1x episode

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