Hop Forward: Getting You Ahead in the Brewing and Beer Business Podcast Advertising - Audience, Sponsors & Contact

Overview

Hop Forward is an essential podcast for anyone navigating or aspiring to enter the craft beer industry. Hosted by Nick Law, it offers a comprehensive blend of practical business advice, scientific insights, and inspiring entrepreneur stories. The show delves into critical topics such as scaling ventures, sustainable practices, and the agricultural science behind brewing ingredients like hops, featuring expert roundtables and interviews with successful brewery owners. It's tailored for brewers, entrepreneurs, and industry professionals seeking to enhance their knowledge, overcome operational challenges, and stay ahead of market trends, providing a unique perspective on the intersection of craft, commerce, and science in the world of beer.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

40

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Direct Response

Brands with CTAs

GREAT

94%

Host Read %

% of host read ads

GREAT

90%

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The Bottom Line

This show has an estimated 40 audience size, runs 90% host read ads and promotes 94% of ads for direct response advertisers.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Crisp Malt	$22	0.0%	91%	97%	32.0ad units	Core Performer
Charles Faram	$21	0.0%	90%	100%	30.0ad units	Core Performer
Lallemand Brewing	$2	0.0%	100%	50%	4.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Episode 192: Pivot! [with Kate Hyde from Hand Brew Co]

0:00 / 1:03

Direct Response

E

#1

Run on 1x episode

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