Hat Trick Hockey Podcast Advertising - Audience, Sponsors & Contact

Overview

Hat Trick Hockey is an engaging podcast for dedicated ice hockey enthusiasts, offering a comprehensive dive into the sport from local junior leagues to the NHL. Hosted by a dynamic trio, the show provides timely news, game recaps, and in-depth analysis of teams like the Detroit Red Wings and Toronto Maple Leafs, alongside detailed coverage of regional leagues such as the OHL and PJHL. Beyond current events, the podcast explores hockey history and features discussions with local legends, blending personal anecdotes with statistical insights. Its distinctive approach caters to fans who appreciate both the grassroots and professional aspects of hockey, seeking a blend of news, historical context, and community-focused storytelling.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

60

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Direct Response

Brands with CTAs

GREAT

82%

Host Read %

% of host read ads

GREAT

91%

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The Bottom Line

This show has an estimated 60 audience size, runs 91% host read ads and promotes 82% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/23	Week4/13	Week4/27	Week5/4	Week5/18	Week6/22	Week7/20	Week8/17
Howie's Hockey Tapehowieshockeytape.com	Howie's Hockey Tape	1		1	1	1	1	1	1	1	1	Longer term buy 25%
BioSteelbiosteel.ca	BioSteel			1			2		1			Test in progress 8%
BioSteelbiosteel.com	BioSteel		1	1						1		Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Howie's Hockey Tape	$23	-72.7%	93%	100%	40.0ad units	Core Performer	+1
BioSteel	$13	0.0%	100%	100%	23.0ad units	Core Performer
G.L. Heritage	$13	0.0%	100%	0%	21.0ad units	Core Performer

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

HAT TRICK HOCKEY EPISODE 230 THE BOYS WITH THE LATEST HOCKEY NEWS

0:00 / 0:29

Direct Response

H

#1

Run on 1x episode

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