Handmade & Beyond Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The "Handmade & Beyond Podcast" is a practical guide for entrepreneurs looking to launch, scale, and optimize their handmade and Etsy businesses. Hosted by a successful Etsy seller, the show offers actionable strategies and data-driven insights to help listeners transform their creative passions into profitable ventures. Episodes delve into critical topics such as Etsy SEO, market trend analysis, identifying high-demand niches (e.g., 3D printing, laser cutting, digital products), product development, and effective listing strategies. The tone is instructional and empowering, targeting aspiring and current small business owners, crafters, and makers who seek to leverage e-commerce platforms for financial independence. It distinguishes itself by providing concrete, repeatable plans and demystifying the complexities of online selling, making it an essential resource for anyone aiming to build a sustainable income from their handmade goods.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

5,122

Est. Podcast Downloads

1,800

Av. Youtube Views

3,322

Instagram

711

YouTubers Subscribers

20k

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Direct Response

Brands with CTAs

GREAT

97%

Host Read %

% of host read ads

OKAY

41%

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The Bottom Line

This show has an estimated 5.1K audience size, runs 41% host read ads and promotes 97% of ads for direct response advertisers.

Creator Influence

Lloren Unknown

Lloren facilitates technical growth for e-commerce entrepreneurs through his Handmade and Beyond platform, where he prioritizes systems-based scaling over manual labor. He delivers over-the-shoulder instructional content that bridges the gap between traditional craft and modern technology, specifically through his ongoing series of Etsy Shop Critiques and tool-based walkthroughs. His work integrates complex software applications like Alura and EverBee with emerging artificial intelligence, teaching sellers how to deploy automated coding scripts through Claude.ai to manage Pinterest workflows and SEO. A recent win includes the launch of the 2026 Playbook series, which focuses on specific AI skills necessary for navigating shifts in the marketplace. By authoring guides such as Etsy SEO Revealed, Lloren provides a roadmap for sustainable business management. Industry professionals recognize him for his data-driven approach to niche research and his ability to translate algorithmic changes into actionable business strategies within his Etsy Games VIP community on Skool.

Age: 43 years
Nationality: American
Education: Unknown

Age: 43 years
Nationality: American
Education: Unknown

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Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week3/23	Week4/6	Week4/13	Week4/20	Week4/27	Week5/18	Week5/25	Week6/1	Week6/8	Week6/22	Week6/29	Week7/13	Week8/17	Week8/24
AI Hustle School Communityskool.com	AI Hustle School Community	1	1	1	1	2	2	1	1	1	2	1	2	1	1	2	2	Core Performer 50%
Odooodoo.com	Odoo												1	2				Test in progress 17%
Lib Syn Adslibsynads.com	Lib Syn Ads										2	1						Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
AI Hustle School Community information technology & services	$3,746	-75.6%	100%	100%	36.0ad units	Core Performer	+1
Kittl	$396	0.0%	100%	100%	4.0ad units	Core Performer	+1
Wayfair	$360	0.0%	0%	71%	7.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

How I Used ChatGPT's Etsy Tool to Find a Niche Nobody's Touched!

0:00 / 0:59

Direct Response

H

#1

Run on 1x episode

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