FROM THE PRESS BOX TO PRESS ROW Radio Show/Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

FROM THE PRESS BOX TO PRESS ROW is a distinctive national sports talk show dedicated exclusively to Black college athletics. Hosted by Donal Ware, the podcast offers in-depth coverage ranging from previews of upcoming events and post-game analysis to discussions on the hottest and often controversial topics within Black college sports. It features insightful interviews with current and former Black college student-athletes, coaches, and those who have transitioned to professional leagues. The show provides a unique platform for celebrating the rich legacy and current achievements of these institutions, offering both expert analysis and the host's candid opinions. It appeals to fans seeking specialized coverage, cultural insights, and a deeper understanding of the impact and narratives surrounding Black college sports.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

20

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Direct Response

Brands with CTAs

GREAT

92%

Host Read %

% of host read ads

BAD

8%

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The Bottom Line

This show has an estimated 20 audience size, runs 8% host read ads and promotes 92% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/6	Week6/29	Week7/13	Week7/27	Week8/3	Week8/10
Greater Raleigh Sports Allianceraleighsports.org	Greater Raleigh Sports Alliance			1	2		1	Longer term buy 25%
Satellite TV Hotlinesatellitetvhotline.com	Satellite TV Hotline	1	1	1				Test in progress 17%
BOXTOROW 8th Countdown to Kick Offboxtorow.com	BOXTOROW 8th Countdown to Kick Off			1		1		Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
low-cost airlines	$4	-100.0%	0%	100%	13.0ad units	Core Performer	+1
Cheap Car Insurance Hotline	$2	-100.0%	0%	100%	6.0ad units	Core Performer
Satellite TV Hotline	$1	-100.0%	0%	100%	4.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Nolan Smith Bill Armstrong. BOXTOROW Podcast: 3/14/26

0:00 / 0:14

Direct Response

N

#1

Run on 1x episode

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