For the Good of the Public | The Morning Five Podcast Advertising - Audience, Sponsors & Contact

Overview

For the Good of the Public | The Morning Five offers a distinctive daily analysis of current events and weekly deep dives into the intersection of faith and civic life. From Monday to Thursday, listeners receive concise news updates, each thoughtfully paired with scripture and prayer, encouraging a reflective approach to daily headlines on topics like economics, politics, and global affairs. Fridays feature extended conversations with civic leaders and public servants, exploring how Christian principles can inform and improve public life. This podcast caters to a thoughtful audience keen on understanding contemporary issues through a faith-informed lens, promoting engaged citizenship and a Christian worldview on public service. It uniquely blends news commentary with spiritual reflection and policy discussion, fostering a community dedicated to 'reimagining public life, for the good of the public'.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

2,800

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Direct Response

Brands with CTAs

GOOD

77%

Host Read %

% of host read ads

BAD

36%

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The Bottom Line

This show has an estimated 2.8K audience size, runs 36% host read ads and promotes 77% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/9	Week4/6	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/17
Liberty HealthSharelibertyhealthshare.org	Liberty HealthShare								2	1	1	2	4	3		1		2	Core Performer 58%
Center for Christianity and Public Lifeccpubliclife.org	Center for Christianity and Public Life	1	1	2	4	1	2	1		1	2						1		Longer term buy 25%
Nordstrom Racknordstromrack.com	Nordstrom Rack						1								1		1	2	Longer term buy 25%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Center for Christianity and Public Life nonprofit organization management	$1,202	-66.7%	100%	94%	33.0ad units	Core Performer	+1
That Sounds Fun Network media production	$627	0.0%	100%	0%	18.0ad units	Core Performer	+1
Liberty HealthShare	$623	-35.1%	36%	100%	14.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

The Morning Five: Tuesday, July 28 -- Altman Goes to Washington, Trump Appeals to SCOTUS on Voting and Mamdani Makes Announcement on Groceries

0:00 / 0:30

Brand Awareness

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