Food 101 Podcast Advertising - Audience, Sponsors & Contact

Overview

Despite its title, "Food 101" is a podcast dedicated to personal and professional development, primarily targeting entrepreneurs and leaders. The show features insightful interviews with high-performance and leadership coaches who offer actionable strategies for achieving work-life harmony, building resilience, enhancing influence, and fostering sustainable growth in both business and personal life. Episodes delve into topics like mastering mindset, optimizing performance, and creating momentum without burnout, blending practical advice with psychological insights. It's ideal for ambitious individuals seeking to improve their leadership skills, well-being, and overall effectiveness.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

180

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Direct Response

Brands with CTAs

GREAT

97%

Host Read %

% of host read ads

BAD

39%

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The Bottom Line

This show has an estimated 180 audience size, runs 39% host read ads and promotes 97% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week8/3	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21
Squarespacesquarespace.com	Squarespace	4	8		4	1			Longer term buy 33%
T-Mobilet-mobile.com	T-Mobile						9	4	Test in progress 17%
Prenuvoprenuvo.com	Prenuvo			4					Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Wix information technology & services	$45	0.0%	0%	100%	18.0ad units	Core Performer	+1
Squarespace information technology & services	$39	-66.5%	35%	100%	17.0ad units	Core Performer	+1
T-Mobile telecommunications	$36	+100.0%	0%	92%	13.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Food 101 in its sixth season features Italian Recipes, exploring the rich flavors, timeless traditions, and beloved dishes that have made Italian cuisine one of the most celebrated culinary traditions in the world.

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Direct Response

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