Exploring the Wine Glass Podcast Advertising - Audience, Sponsors & Contact

Overview

Exploring the Wine Glass offers an engaging and educational journey into the world of wine, hosted by boutique winery owners who provide a unique insider perspective. The podcast demystifies complex wine jargon and science, taking listeners on deep dives into specific wine regions like Spain's Basque Country and Galicia, exploring their unique varietals, winemaking traditions, and cultural significance. Through interviews with industry experts and personal anecdotes, it covers everything from the intricacies of grape cultivation to the business of running a winery. This show is ideal for wine enthusiasts, aspiring vintners, and curious travelers seeking to deepen their appreciation for wine beyond the bottle, blending expert knowledge with accessible storytelling and a passion for global wine culture.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

785

Est. Podcast Downloads

780

Av. Youtube Views

5

YouTubers Subscribers

86

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Direct Response

Brands with CTAs

GREAT

93%

Host Read %

% of host read ads

GOOD

79%

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The Bottom Line

This show has an estimated 785 audience size, runs 79% host read ads and promotes 93% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/16	Week3/30	Week5/4	Week5/11	Week6/15	Week7/6	Week8/3	Week8/24
Dracaena Winesdracaenawines.com	Dracaena Wines	1	2	1	1	1	1		1	Longer term buy 25%
Exploring the Wine Glassexploringthewineglass.com	Exploring the Wine Glass		2		1	1	1			Test in progress 17%
Ole & Obrigadooleimports.com	Ole & Obrigado							3		Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Dracaena Wines	$571	+44.0%	73%	98%	45.0ad units	Core Performer
Exploring the Wine Glass	$173	-100.0%	100%	100%	15.0ad units	Core Performer
Ole & Obrigado	$33	+100.0%	100%	33%	3.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

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Direct Response

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#1

Run on 1x episode

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