Escape Your Limits & LIFTS Podcast Advertising - Audience, Sponsors & Contact

Overview

Escape Your Limits & LIFTS offers a dual-pronged exploration into the dynamic world of health and fitness. The 'Escape Your Limits' segment delves into the mindsets, motivations, and leadership strategies of successful fitness industry influencers, providing deep dives into what drives sustained achievement. Complementing this, 'LIFTS' delivers timely analyses of breaking fitness industry news, technological advancements, and market trends, often featuring interviews with innovators in areas like wearable tech and group exercise. This podcast is essential for fitness professionals, gym owners, entrepreneurs, and anyone keen on understanding the business, technology, and behavioral science shaping the future of the health and wellness sector. It combines inspirational narratives with practical, forward-thinking insights to help listeners navigate and excel in a rapidly evolving industry.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

1,300

Instagram

22k

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Direct Response

Brands with CTAs

GREAT

91%

Host Read %

% of host read ads

GOOD

63%

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The Bottom Line

This show has an estimated 1.3K audience size, runs 63% host read ads and promotes 91% of ads for direct response advertisers.

Creator Influence

Escape Your Limits & LIFTS

Escape Fitness, established in 1998, is a leading global provider of functional training equipment and innovative gym design solutions, dedicated to transforming fitness spaces and experiences. Through their "Escape Your Limits" podcast, they engage with industry leaders, athletes, and entrepreneurs, exploring cutting-edge trends and business strategies in the fitness world. Their "LIFTS" podcast offers bite-sized insights into the latest industry developments, often co-hosted by Matthew Januszek and Mo Iqbal. A recent significant achievement includes the successful launch and installation of their Octagon LOAD system, a revolutionary strength training concept, at Gold's Gym SoCal locations, marking its impactful U.S. debut. Escape Fitness is committed to pushing the boundaries of what is possible in fitness, making the ordinary extraordinary by fostering performance-driven training environments and developing innovative equipment. They actively shape industry discourse through their content and participation in major global fitness events, influencing how gyms approach functional training, strength development, and holistic wellness.

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Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/20	Week4/27	Week5/4	Week5/18	Week5/25	Week6/8	Week6/15	Week7/6	Week7/13	Week7/20	Week7/27	Week8/17
EGYMegym.com	EGYM	1	1	1	1	1	1	1	1	1	1	1	1	2	1		1	1	1	1	Core Performer 50%
Fitness On Demandfitnessondemand247.com	Fitness On Demand																			1	Test in progress 8%
True Bartruebar.com	True Bar															1					Test in progress 8%

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
EGYM health, wellness & fitness	$539	-68.4%	52%	92%	25.0ad units	Core Performer	+1
Hazlo management consulting	$56	0.0%	100%	100%	2.0ad units	Test run	+1
True Bar	$38	+100.0%	100%	100%	1.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

LIFTS Episode 129 - Wall Street's Fitness Investment Playbook: What Builds Value & What Kills Deals | with Aarti Kapoor

0:00 / 0:27

Direct Response

L

#1

Run on 1x episode

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