Dad Up Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Dad Up Podcast is a dedicated resource for fathers, offering insightful interviews with successful men from diverse backgrounds, including celebrities, athletes, and entrepreneurs. Host Bryan Ward delves into their personal journeys of parenting, exploring how they navigate the challenges and joys of raising children while excelling in their careers. The show provides practical tips, tools, and strategies for effective parenting, alongside candid personal stories that resonate with the modern dad. Recurring themes include leadership, personal growth, building a life of purpose, and breaking generational cycles to establish lasting legacies. This podcast is ideal for fathers seeking inspiration, actionable advice, and a supportive community to help them grow intentionally, balance professional ambitions with family life, and become more present and impactful parents.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

2,641

Est. Podcast Downloads

2,620

Av. Youtube Views

21

Instagram

24k

YouTubers Subscribers

1k

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Direct Response

Brands with CTAs

GREAT

100%

Host Read %

% of host read ads

GREAT

95%

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The Bottom Line

This show has an estimated 2.6K audience size, runs 95% host read ads and promotes 100% of ads for direct response advertisers.

Creator Influence

Bryan Ward

Bryan Ward serves as the creator and host of the Dad Up Podcast, an interview-driven platform designed to equip fathers with leadership tools for the home. Drawing from his extensive background as a youth sports coach, Ward utilizes a coaching-led delivery style to address topics ranging from discipline and metabolic health to intentional legacy building. He reached a significant milestone with his 300th episode featuring an Emmy-winning Sesame Street executive, further cementing the show's reputation for high-level guest expertise. Concrete series like The GOAT Series and The Warrior’s Way highlight his focus on high-performance individuals, including Navy SEALs and professional athletes, who translate military or athletic rigor into parental presence. Recently, Ward has expanded the brand through the Dad Up Tribe membership community, facilitating direct accountability for fathers. His work has earned media coverage from CNN, positioning him as a distinct voice for men seeking to balance professional drive with active role-modeling for their families.

Age: 53 years
Nationality: American
Education: Unknown, Southern California Collegiate

Age: 53 years
Nationality: American
Education: Unknown, Southern California Collegiate

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Recent Campaigns

	Advertisers	Week3/30	Week7/20
National Fatherhood Initiativefatherhood.org	National Fatherhood Initiative		1	Test in progress 8%
The 24-7 Dad: 12 Habits of Confident Fathersconfidentfathers.com	The 24-7 Dad: 12 Habits of Confident Fathers		1	Test in progress 8%
The Leighton Showtheleightonshow.com	The Leighton Show	1		Test run 0%

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Amazon Prime information technology & services	$84	0.0%	100%	100%	3.0ad units	Test run	+1
Raising Tomorrow	$66	0.0%	100%	100%	1.0ad units	Test run
Mozy	$40	0.0%	100%	100%	1.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Ep. 293 - The Best Job In The World | Andrew Stillman & Bryan Ward

0:00 / 1:04

Direct Response

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#1

Run on 1x episode

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