Crack A Brew With AJW Podcast Advertising - Audience, Sponsors & Contact

Overview

Crack A Brew With AJW offers an intimate look into the world of trail and ultrarunning through engaging conversations with top athletes, coaches, and race directors. Hosted by runner and coach Andy Jones-Wilkins, each episode features a relaxed, beverage-fueled discussion delving into training philosophies, race strategies, personal triumphs, and the unique challenges of endurance sports. The podcast explores topics like overcoming injuries, preparing for iconic races such as Western States and Ultra Gobi, and the evolving dynamics of the running community. It's ideal for runners of all levels, coaches, and fans seeking authentic insights, inspiring stories, and practical advice from the sport's leading figures, presented in a casual, yet deeply informative style.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

3,240

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Direct Response

Brands with CTAs

GREAT

91%

Host Read %

% of host read ads

GREAT

100%

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The Bottom Line

This show has an estimated 3.2K audience size, runs 100% host read ads and promotes 91% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week8/10
Drymaxdrymaxsports.com	Drymax	1	1		2	1	1	1	1	1	1	1	2	2	2	1	Longer term buy 42%
Mount to Coastmounttocoast.com	Mount to Coast		1	1	2	1	1	1	1	1	1	1	1	1			Longer term buy 25%
Mount to Coastmtncoast.com	Mount to Coast	1														1	Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Drymax	$1,224	-63.7%	100%	93%	29.0ad units	Core Performer	+1
Mount to Coast	$907	-100.0%	100%	100%	21.0ad units	Core Performer	+1
TrainRight sports	$131	-100.0%	100%	0%	2.0ad units	Test run	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Canyon Woodward - Western States, UTMB and Turning the Mic on AJW

0:00 / 0:31

Direct Response

C

#1

Run on 1x episode

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