Corporate Competitor Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Corporate Competitor Podcast, hosted by New York Times Best-Selling Author Don Yaeger, offers an insightful exploration into the minds of top executives and influential figures. It uniquely connects their high-level corporate success and personal achievements to foundational lessons learned through competitive sports and life's challenges. Each episode features candid interviews that delve into themes of leadership, resilience, deliberate practice, and strategic thinking, revealing how early experiences shape professional trajectories. Targeting aspiring leaders, entrepreneurs, and professionals, the podcast provides actionable wisdom and inspiring stories, making it a valuable resource for anyone seeking to enhance their personal and professional greatness by understanding the mindset of high achievers.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

21,857

Est. Podcast Downloads

3,320

Av. Youtube Views

18,537

YouTubers Subscribers

5k

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Direct Response

Brands with CTAs

OKAY

42%

Host Read %

% of host read ads

GREAT

89%

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The Bottom Line

This show has an estimated 21.9K audience size, runs 89% host read ads and promotes 42% of ads for direct response advertisers.

Creator Influence

Donald Yaeger

Don Yaeger is a veteran sports journalist and New York Times bestselling author who serves as the host of the Corporate Competitor Podcast. Drawing on his tenure as an Associate Editor at Sports Illustrated, Yaeger conducts fireside-chat interviews that bridge the gap between athletic discipline and executive management. The series features deep-dive conversations with high-level leaders, such as Delta CEO Ed Bastian and Coach K, focusing on how early sporting experiences define professional leadership styles. His recent book project, Born Lucky, expands this focus on resilience by detailing his son’s journey with autism, further establishing his position in the fields of mentorship and personal development. Through the use of symbols like Challenge Coins for his guests, he integrates military and sports traditions into a professional learning environment. His work frequently appears through the ForbesBooks platform, where he assists Fortune 500 executives in documenting their institutional knowledge and leadership philosophies for a global business audience.

Age: 64 years
Nationality: American
Education: Honorary Doctorate, Ball State University

Age: 64 years
Nationality: American
Education: Honorary Doctorate, Ball State University

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Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24
Bricks and Clicksforbesbooks.com	Bricks and Clicks							1	1																				Test run 0%

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Chief Executive magazine professional training & coaching	$3,042	0.0%	100%	0%	6.0ad units	Core Performer
Forbes Books publishing	$2,465	0.0%	67%	33%	6.0ad units	Core Performer	+1
Amazon Prime information technology & services	$1,325	0.0%	100%	100%	3.0ad units	Test run	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

The New Science of Momentum: How the Best Coaches and Leaders Build a Fire from a Single Spark - Featuring Gen. Bernard Banks

0:00 / 0:19

Direct Response

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#1

Run on 1x episode

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