Chicago Bears Podcasts Podcast Advertising - Audience, Sponsors & Contact

Overview

The "Chicago Bears Podcasts" offer dedicated and in-depth coverage for passionate fans of the Chicago Bears and the NFL. Hosted by seasoned commentators like Jeff Joniak and Tom Thayer, the show provides timely game previews, post-game analysis, and exclusive interviews with current players like Nahshon Wright and former legends such as Ken Anderson. Listeners can expect detailed breakdowns of upcoming matchups, insights into player performance, and comprehensive discussions on all team-related news and developments. This podcast serves as an essential weekly resource for fans seeking expert commentary and a deeper understanding of their favorite team, making it perfect for dedicated followers wanting to stay fully informed and engaged with the Bears' season.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

5,540

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Direct Response

Brands with CTAs

OKAY

49%

Host Read %

% of host read ads

GOOD

64%

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The Bottom Line

This show has an estimated 5.5K audience size, runs 64% host read ads and promotes 49% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/17
Miller Litemillerlite.com	Miller Lite	1	4	2	3		3	3	2	2	4	2	1	3	2	1	2	3	2	3	1	2	3	1	1	Core Performer 75%
PNC Bankpnc.com	PNC Bank	3	1	1	1	1	1	1	1	1	1	1	1		1	2	1	1	1	1	1	1	2	1		Core Performer 67%
United Airlinesunited.com	United Airlines	2	2	1	1	1	2	1	1					1	1	1	1	1	1	1	1	1	2	1		Core Performer 67%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Miller Lite information technology & services	$4,857	+13.4%	49%	48%	73.0ad units	Core Performer	+1
Athletical Physical Therapy health, wellness & fitness	$4,521	+8.4%	78%	100%	60.0ad units	Core Performer	+1
PNC Bank financial services	$4,103	-12.2%	70%	98%	57.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Key performers in Bears-Bengals joint practice | Bears Weekly

0:00 / 0:20

Direct Response

K

#1

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