CFO 4.0 - The Future of Finance Podcast Advertising - Audience, Sponsors & Contact

Overview

CFO 4.0 - The Future of Finance is an essential podcast for finance leaders and professionals navigating the evolving landscape of financial technology and strategic leadership. Hosted by Hannah Munro, the show delves into the intricate connection between cutting-edge technologies like AI and the financial domain, emphasizing not just tool adoption but also the cultivation of necessary skills for transformation. Each episode features insights and guidance from inspirational CFOs, offering practical advice on revolutionizing processes, people, and data. The podcast distinguishes itself by focusing on strategic visionaries and tech-savvy innovators, empowering listeners to seize opportunities, propel their careers, and confidently lead the future of finance. It's ideal for those seeking to stay ahead of industry trends and implement agile, transformative financial strategies.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

40

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Direct Response

Brands with CTAs

GREAT

95%

Host Read %

% of host read ads

BAD

36%

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The Bottom Line

This show has an estimated 40 audience size, runs 36% host read ads and promotes 95% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week3/23	Week3/30	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10
ITAS Solutionsitassolutions.co.uk	ITAS Solutions	1	1	1	1	1	1	1	1	1		1	1	1	1	Core Performer 75%
BW Workplace Expertswearebw.com	BW Workplace Experts							1								Test in progress 8%
The Clubhouseuk.com	The Clubhouse										1					Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
ITAS Solutions	$24	-4.0%	32%	96%	47.0ad units	Core Performer
ITAS	$9	0.0%	40%	93%	15.0ad units	Core Performer
Fives Group	$1	0.0%	0%	100%	2.0ad units	Test run	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

274. CFO 4.0 Revisited | CFO Stories: How to become a data-driven CFO with Glenn Hopper

0:00 / 0:34

Direct Response

2

#1

Run on 1x episode

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