Car Guy Coffee Podcast Advertising - Audience, Sponsors & Contact

Overview

Just a Couple of Car Guys Helping Bring Some Get Up & Go to Professionals Related to the Automotive Industry. We Aim to Educate, Motivate, and Inspire our Audience as We Brew Up the Best Blend of Solutions to Current Challenges, In-between Cry Laughing!

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

458

Est. Podcast Downloads

440

Av. Youtube Views

18

Instagram

1k

YouTubers Subscribers

392

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Direct Response

Brands with CTAs

GOOD

59%

Host Read %

% of host read ads

GREAT

99%

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The Bottom Line

This show has an estimated 458 audience size, runs 99% host read ads and promotes 59% of ads for direct response advertisers.

Creator Influence

Kerry Kolde

Car Guy Coffee Podcast, hosted by Kerry Kolde and Chris Peterson, serves as a high-energy resource for professionals in the automotive sector, merging tactical dealership strategies with motivational discipline. The duo operates as 'Solutionaries,' producing a consistent weekly schedule of segments including Turn-It-Up Tuesday and Tactical Thursday to address operational inefficiencies. They have established a strategic partnership with the fintech platform Dealer Pay, resulting in the monthly Dealer Pay Live series which educates dealership managers on fraud prevention and payment evolution. Their recent series, Dealer Pay Live May 2026, focuses on long-term technological transformations within Fixed Operations. By integrating perspectives from the 800% Life community, Kolde and Peterson provide a blend of 'Old School' sales ethics and modern AI adoption. Their content emphasizes the importance of constant re-education and professional growth, frequently reporting from major industry landmarks like the NADA Show and the Fuel the Future Summit to bridge the gap between traditional management and modern technology.

Age: 46 years
Nationality: American
Education: N/A, Unknown

Age: 46 years
Nationality: American
Education: N/A, Unknown

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Recent Campaigns

	Advertisers	Week4/6	Week4/20	Week5/4	Week5/25	Week6/8	Week6/22	Week7/13	Week7/20	Week7/27
Certified Solutionariescertifiedsolutionaries.com	Certified Solutionaries	1	1	1		1	1	1	1	1	Longer term buy 42%
Amazon Primeamazon.com	Amazon Prime				1					1	Test in progress 8%
Hey Green Lightheygreenlight.com	Hey Green Light						2				Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency
Certified Solutionaries management consulting	$156	0.0%	100%	8%	25.0ad units	Core Performer
Digital Dealership Systems	$26	0.0%	100%	100%	3.0ad units	Test run
Dealer Synergy automotive	$24	0.0%	100%	100%	3.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Coffee Guy Coffee Podcast presents “Coffee and a Conversation with Perry Watson IV & 46th NAMAD 26”

0:00 / 0:18

Direct Response

C

#1

Run on 1x episode

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