Cambridge English B2 Exam Training Podcast Advertising - Audience, Sponsors & Contact

Overview

The Cambridge English B2 Exam Training podcast, hosted by C2-certified non-native English teacher Kristian, offers practical language instruction for B2 level learners. Each short episode tackles contemporary, often debated topics such as social media bans or tourist taxes, providing listeners with essential vocabulary 'chunks' and natural phrases for expressing opinions. The podcast distinguishes itself by focusing on real-world English usage and discussion skills rather than traditional grammar drills, making it ideal for students preparing for the Cambridge B2 exam or anyone aiming to speak more confident, fluent English in everyday conversations and public policy discussions. It includes scenario-based tasks and encourages active practice, appealing to learners seeking practical application and contextualized vocabulary.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

100

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Direct Response

Brands with CTAs

GREAT

89%

Host Read %

% of host read ads

GOOD

82%

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The Bottom Line

This show has an estimated 100 audience size, runs 82% host read ads and promotes 89% of ads for direct response advertisers.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Weekly Bookkeeping Tracker	$22	0.0%	100%	100%	22.0ad units	Core Performer	+1
Biophonic	$7	0.0%	0%	43%	7.0ad units	Core Performer	+1
Acuity Scheduling information technology & services	$5	0.0%	100%	100%	5.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Episode 60: How to manage your time in Part 1 (a simple formula to make every second count)

0:00 / 1:14

Direct Response

E

#1

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