Brainfluence Podcast Advertising - Audience, Sponsors & Contact

Overview

Brainfluence is a podcast dedicated to exploring the intersection of neuroscience, psychology, and business. Hosted by Roger Dooley, author of "Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing," the show delves into the science behind persuasion, consumer behavior, and effective marketing strategies. Each episode features in-depth interviews with best-selling authors and thought leaders, offering research-based insights and actionable tactics for professionals in marketing, sales, and leadership. The podcast covers topics ranging from unconscious decision-making and behavioral design to the practical applications of AI in marketing and strategies for building strong client relationships. It's ideal for business professionals, marketers, and entrepreneurs seeking to leverage scientific understanding to enhance their influence, optimize campaigns, and drive growth in an increasingly competitive landscape. The tone is academic yet practical, providing listeners with a distinctive blend of scientific rigor and real-world applicability.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

1,480

Instagram

2k

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Direct Response

Brands with CTAs

OKAY

50%

Host Read %

% of host read ads

BAD

0%

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The Bottom Line

This show has an estimated 1.5K audience size, runs 0% host read ads and promotes 50% of ads for direct response advertisers.

Creator Influence

Roger Dooley

Roger Dooley operates at the intersection of psychology and business as a marketing consultant and the author of the award-winning book Friction, which secured a Best Business Book designation from Strategy+Business. He hosts the Brainfluence podcast, where he has conducted over 300 interviews with thinkers such as Robert Cialdini and Daniel Pink to translate neuroscience into actionable growth strategies. A frequent speaker at international venues like the World Marketing Summit in Istanbul and the Online Retailer conference in Sydney, his expertise covers consumer behavior and the elimination of organizational drag. Recent work includes integrating generative AI tools such as Google’s NotebookLM into his digital publications to explore human-AI interaction. His background as a co-founder of CollegeConfidential.com and a Forbes contributor informs his focus on digital strategy and user experience. Currently, his global engagements and consulting through Dooley Direct LLC provide organizations with scientific frameworks for improving customer loyalty and brand influence.

Age: 73 years
Nationality: American
Education: B.S., Carnegie Mellon University

Age: 73 years
Nationality: American
Education: B.S., Carnegie Mellon University

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Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31
Auraaura.com	Aura													1															Test run 0%
Instacartinstacart.com	Instacart													1															Test run 0%

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Aura information technology & services	$23	0.0%	0%	100%	1.0ad units	Test run	+1
Instacart information technology & services	$15	0.0%	0%	0%	1.0ad units	Test run	+1

Ads and Episodes

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Recent Episodes

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