Yasmin Nouri hosts Behind Her Empire, a video podcast and series that deep-dives into the professional trajectories of self-made women leaders. Through high-production interviews with figures like Miranda Kerr of KORA Organics and Allison Ellsworth of Poppi, she explores the intersection of financial growth and psychological resilience. Nouri leverages her background in corporate strategy to deconstruct complex business journeys, recently focusing a series of micro-learning segments on emotional intelligence titled Stop Overthinking. Her content serves as a resource for founders navigating the transition from side hustles to established brands, specifically highlighting sectors like clean beauty, consumer goods, and wellness. By focusing on the gritty realities of leadership rather than just revenue milestones, Nouri bridges the gap between tactical business advice and personal wellness. This approach is exemplified in her recent deep-dive episode with Nancy Twine of Briogeo, which provides a roadmap for corporate professionals looking to transition into the entrepreneurship space.