Ag PhD Radio on SiriusXM 147 Podcast Advertising - Audience, Sponsors & Contact

Overview

Ag PhD Radio offers comprehensive agronomic advice and agricultural information, serving as a vital educational resource for farmers and agricultural professionals. Hosted by experts Brian and Darren Hefty, the podcast provides practical insights into optimizing farming operations, covering topics such as soil health, crop management, and efficient farm ground development. It blends scientific principles with actionable strategies for improved yield and profitability, catering to those seeking to enhance their agricultural knowledge and business acumen. Through segments like "Farmer Friday!", the show also fosters community, sharing experiences and addressing real-world challenges faced by the farming industry.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

4,360

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Direct Response

Brands with CTAs

GREAT

89%

Host Read %

% of host read ads

BAD

10%

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The Bottom Line

This show has an estimated 4.4K audience size, runs 10% host read ads and promotes 89% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week2/23	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Maverick Corn Herbicidevalent.com	Maverick Corn Herbicide	2	10	8	4	10	10	10	10	10	10	10	10	10	8	8	10	12	9	10	10	8	10	10	8	2	8	Core Performer 92%
Zewayfmc.com	Zeway	2	11	9	5	10	10	10	9	9	10	10	9	11	8	8	10	11	10	10	10	10	10	10	7	2	6	Core Performer 92%
Coorth Seedcorteva.us	Coorth Seed			2			3	4	9	8	10	10	9	6	5	5	9	11	9	8	5	4	8	8	7	1	5	Core Performer 92%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Ag PhD Agronomy Workshops public relations & communications	$25,335	-17.0%	94%	99%	266.0ad units	Core Performer	+1
Zeway chemicals	$16,677	+6.0%	2%	94%	356.0ad units	Core Performer	+1
Maverick Corn Herbicide farming	$15,954	-0.6%	1%	96%	346.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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