The HoneyDew with Ryan Sickler Podcast Advertising - Audience, Sponsors & Contact

Overview

The HoneyDew with Ryan Sickler is a compelling storytelling podcast where comedian Ryan Sickler invites guests to candidly share the 'lowlights' of their lives. Moving beyond typical success stories, the show delves into personal adversities, struggles, and challenging experiences, often finding humor and resilience in the face of hardship. With a conversational and empathetic tone, Sickler and his guests, who range from fellow comedians to public figures, explore themes of mental health, family dynamics, career setbacks, and personal growth. This podcast appeals to listeners who appreciate raw, honest narratives, dark humor, and the human capacity to find light in difficult situations, offering a distinctive blend of comedy and profound personal reflection.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

205K

Est. Podcast Downloads

192.7K

Av. Youtube Views

12,290

YouTubers Subscribers

267k

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Direct Response

Brands with CTAs

GREAT

86%

Host Read %

% of host read ads

BAD

28%

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The Bottom Line

This show has an estimated 205K audience size, runs 28% host read ads and promotes 86% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/20	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week8/3	Week8/10	Week8/24	Week8/31	Week9/28	Week10/5
HIMShims.com	HIMS	2	2				1						2	1	1		5	7	Longer term buy 42%
Quincequince.com	Quince			2	1	1	1		1	1	1	2	2	1		1			Longer term buy 33%
Mint Mobilemintmobile.com	Mint Mobile		1		2	1	1	1		1			1	1	1			1	Longer term buy 33%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Rocket Money financial services	$206,509	0.0%	34%	100%	47.0ad units	Core Performer	+1
Quince retail	$129,035	-100.0%	100%	100%	20.0ad units	Core Performer	+1
HIMS health, wellness & fitness	$75,145	+51.9%	64%	100%	14.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

401: Rafe Williams | Fighting His Dad & 15 Years Sober | The HoneyDew with Ryan Sickler #401

0:00 / 1:26

Direct Response

4

#1

Run on 1x episode

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