How to advertise on Triforce!: what it costs, who buys, and how to book

Cam Pritchard
CEO & Founder | Podcast Advertising Expert
Triforce! sells its host-read inventory the way most creator-led shows do: quoted per campaign, not off a public rate card. Spotsnow attributes a 9 in 10 direct-response share to those reads, which tells you what the show is built to do. Its top spender, Raycon, has run roughly 4 to 5 host-read spots here, all coded offers. For a buyer weighing the show, that mix means one thing: this is a place to test a code and watch it convert, not to buy passive impressions. Spotsnow estimates all of this from tracked advertiser activity, not audience surveys.

See the full profile for Triforce! on Spotsnow.
Why Triforce! is built for host-read direct response
Triforce! is hosted by three British creators from the gaming-content world, delivering weekly unscripted comedy. It sits in comedy, with a gaming and pop-culture flavor running underneath.
Spotsnow attributes a 9 in 10 direct-response share to the show's reads. That's the whole story for a performance buyer. Codes, vanity URLs, and dollar-a-month trials all trace back cleanly, so you know within a flight whether the show is pulling its weight. Spotsnow estimates reach at roughly 110,000 listeners, and that number is an estimate, not an audited count.
What makes the format work here is the unscripted rhythm. The hosts drift into a personal aside, land the sponsor line, and drift back out, so the ad break rides the same conversational current as the rest of the episode. Nobody hits the skip button on a friend telling a story. That sustained attention is exactly what a host-read borrows, and it's why a spoken code on this show gets heard rather than tuned out.
The audience skews strongly male and young, concentrated in a 25-to-44 core, with a UK-led listenership plus a large US chunk and some Canadian tail. Spotsnow data shows an Apple Podcasts average rating of 4.9 across roughly 4,400 to 5,100 ratings, and about 142,000 YouTube subscribers. Influence here is concentrated in the feed and on video rather than spread thin across every platform, which is where a host endorsement lands hardest anyway.
Who is advertising on Triforce!
The roster leans DTC and mainstream commerce, a mix of electronics, retail, and streaming. Recognizable names include Shopify, Netflix, Disney Plus, Lululemon, and IKEA.
The anchor advertisers, broken down
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Raycon
Raycon sells wireless earbuds and audio gear. Spotsnow data shows roughly 4 to 5 recent host-read appearances and an estimated total spend over $10K, classified fully direct-response. Earbuds for a young, mostly male gaming audience is about as clean a product fit as this feed offers, and the repeat cadence says the code is working.
Shopify
Shopify runs the commerce platform behind millions of online stores. Spotsnow estimates roughly 8 to 10 appearances and total spend over $10K, with host-read reads carrying a coded trial offer. A creator audience that half-jokes about starting its own business is a natural target for a dollar-a-month sign-up.
Carvana
Carvana buys and sells cars online. Spotsnow data shows roughly 10 to 12 appearances, and it's the outlier of the three: every one of its spots is a produced awareness spot, not a host-read. It proves a brand-building objective can run on this feed too, riding the volume rather than a spoken code.
| Brand | Est. total spend | Direct-response | Time of spend (last 1 year) |
|---|---|---|---|
| Raycon | Over $10K | Yes, host-read | Recurring, spring and summer |
| Shopify | Over $10K | Yes, host-read | Recurring, most months |
| Carvana | Over $10K | No, produced | Recent summer flight |
All spend figures are Spotsnow estimates.
Why comedy brands cluster here
Comedy audiences are loyal, and Triforce! has spent a decade earning that loyalty in a niche the hosts openly admit is small and specific. That's the draw. A young, mostly male, gaming-adjacent crowd that trusts three familiar voices is exactly the profile DTC electronics and commerce brands chase and rarely reach cleanly on broadcast. The self-deprecating tone lowers the guard: when a host says he's actually charged the earbuds twice ever, it reads as a fact about his life, not a claim from a brief. Spotsnow pegs the average brand repeat rate near 5, and brands don't come back to a read that doesn't move product. That's the buyer's tell.
How your ad could sound

Raycon host-read on Triforce!
The Raycon read is a good model for this feed. It opens on a season and a task, not the product: "With spring on the way, it's the perfect time to start going outside again." The host then ties the earbuds to a real routine, working in the garden, hearing when someone calls your name, and hands off with a clean "On with the show." That personal framing and natural exit are what make the break land.
Two things to sharpen if you brief a read like this. The offer, "go to byracon.com/triforce to get 20% off," runs once with no repeat and no deadline. On a spoken-only URL, say the code twice and add a reason to act now. A little urgency and one repeat would lift recall without denting the easy tone that makes the read work in the first place.
View what a great sample ad looks like here.
What makes a show like this convert
- The format carries the offer. An unscripted read rides the same rhythm as the show, so the code gets heard instead of skipped.
- Host credibility does the selling. Three familiar voices with a 4.9 Apple rating vouch for the product, and the audience takes it as a personal tip.
- The audience is the target, not a slice of it. A young, mostly male, gaming-adjacent crowd is precisely who DTC electronics and commerce brands want.
- Repeat buying proves the math. Raycon's roughly 4 to 5 host-read spots aren't a one-off test; brands re-book reads that convert.
Triforce! in a nutshell
Triforce! reaches an estimated 110,000 listeners who skew young, mostly male, and gaming-adjacent, anchored in the UK with a strong US following. Raycon and Shopify already buy here on coded host-reads, while Carvana runs produced awareness spots, so both objectives have a track record. The show is sold direct and quoted per campaign, not off a rate card. With a 9-in-10 direct-response share, it fits a performance buyer testing a code far more naturally than a pure brand play.
Frequently asked questions
Triforce! is sold on a quoted basis rather than a public rate card. Four things move the number: placement (mid-roll host-read prices above pre-roll and post-roll), read type (a host endorsement prices above a produced spot), commitment length (multi-episode flights and category exclusivity price better than a single test), and how close you are to the air date. For market context, a host-read spot on a typical show costs a brand roughly $20 to $30 for every thousand listeners it reaches. In-demand shows clear well above that. The more useful signal for this show is who already buys: Raycon has run roughly 4 to 5 host-read spots, alongside Shopify and Carvana. Repeat buying at that level tells you more about where a show prices, and what it's worth to the brands buying it, than an outside estimate can.
Ads run on most episodes, so the show is in demand and inventory moves fast. Plan on reaching out sooner than you think you need to.
About 1 week to book, 2 to 3 weeks to produce and run, plus 2 to 3 weeks of lead time, so roughly 5 to 7 weeks end to end.
Triforce! is sold direct rather than through one of the large networks. You can approach the hosts' representation, or book through a platform that already has the show in its inventory. You can view different advertising platforms here.
Mostly direct-response. Spotsnow attributes a 9-in-10 direct-response share to the show's reads, and the anchor buyers, Raycon and Shopify, run coded host-reads. Carvana shows awareness spots can run too, but the feed is wired for coded offers you can track.
Triforce! isn't the only feed reaching this audience. Spotsnow shows which comedy podcasts have host-read spots open right now, and which brands already buy them.
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