Book Magic is an AI-powered platform designed to assist experts, entrepreneurs, and business owners in writing and publishing their business books. Co-founded by Daniel Priestley and Lucy McCarraher, the platform aims to simplify the writing process by addressing common challenges such as planning, structuring, and content creation. It emphasizes the importance of authenticity, ensuring that each book reflects the author's unique voice and expertise.

The core offering is an AI-assisted book writing tool that guides users through the entire book creation process, from idea generation to drafting chapters. The platform also provides content generation features for creating social media posts and promotional materials, along with coaching elements and expert videos to help authors develop a clear roadmap for their projects. Additionally, Book Magic offers educational masterclasses, including a session led by CEO Lucy McCarraher, focused on efficient book planning and writing. Overall, Book Magic empowers business professionals to produce impactful publications that enhance their credibility and marketing efforts.