Women and Crime Podcast Advertising - Audience, Sponsors & Contact

Overview

Women and Crime offers a distinctive blend of compelling true crime narratives and rigorous criminological analysis. Hosted by two university professors with extensive experience in the criminal justice system, the podcast delves into female-focused cases, exploring the complex causes of crime, victimology, and the intricacies of the legal system. Beyond recounting events, it provides a scientific lens to understand societal factors, psychological motivations, and the broader impact on women. The show appeals to true crime enthusiasts seeking depth and context, as well as listeners interested in social science, legal studies, and the human stories behind criminal justice, often highlighting themes of resilience and systemic challenges.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

59,411

Est. Podcast Downloads

58,800

Av. Youtube Views

611

Instagram

9k

YouTubers Subscribers

10k

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Direct Response

Brands with CTAs

GREAT

91%

Host Read %

% of host read ads

OKAY

42%

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The Bottom Line

This show has an estimated 59.4K audience size, runs 42% host read ads and promotes 91% of ads for direct response advertisers.

Creator Influence

Meghan and Amy Sacks and Shlosberg

Dr. Meghan Sacks and Dr. Amy Shlosberg provide an expert analysis of the justice system through the Women and Crime Podcast, utilizing their backgrounds as PhD-level Criminology professors. The hosts apply a formal criminological lens to evaluate cases involving women as victims, offenders, and change-makers. Their portfolio includes the serialized investigation Direct Appeal, which examines the case of Melanie McGuire, and a frequent news-focused series titled The Brief that offers technical breakdowns of active trials such as those involving Karen Read and Bryan Kohberger. As faculty members in New Jersey who also teach within the prison system, they bridge the gap between academic theory and true crime storytelling. They recently expanded their reach with the Women and Crime Podcast Live Stream, allowing for real-time engagement with legal theories. Their work features technical definitions like Strain Theory to contextualize criminal behavior, providing a rigorous educational framework for industry professionals seeking a sophisticated perspective on gender and law.

Age: 46 years
Nationality: American
Education: PhD, CUNY Graduate Center

Age: 46 years
Nationality: American
Education: PhD, CUNY Graduate Center

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Recent Campaigns

	Advertisers	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Zennizenni.com	Zenni				4	2	2	2	4	3	4		2	2	2	Core Performer 83%
Fableticsfabletics.com	Fabletics	2	2	5	2	4	4	2	2	3	4	2				Core Performer 67%
Wayfairwayfair.com	Wayfair							2	2	4	4	3	2	2	2	Core Performer 67%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Found financial services	$52,187	0.0%	100%	100%	37.0ad units	Core Performer	+1
Earnin financial services	$45,527	-90.0%	97%	100%	32.0ad units	Core Performer	+1
Fabletics apparel & fashion	$43,828	-35.9%	100%	100%	32.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Maya Moore

0:00 / 1:35

Direct Response

M

#1

Run on 1x episode

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