The Science of Happiness Podcast Advertising - Audience, Sponsors & Contact

Overview

The Science of Happiness offers research-tested strategies to cultivate a more meaningful and joyful life, guided by award-winning psychologist Dacher Keltner. Each episode delves into the scientific underpinnings of human well-being, exploring topics such as the neuroscience of forgiveness, the power of gratitude, mindfulness practices, and the role of cultural rituals in fostering connection and processing grief. The podcast distinguishes itself by translating complex psychological and sociological research into practical, actionable steps, empowering listeners to apply evidence-based techniques to their daily lives. It appeals to individuals interested in personal growth, mental health, and understanding the scientific principles behind emotional intelligence and societal harmony, providing a blend of academic insight and accessible self-improvement.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

37,040

Instagram

4k

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Direct Response

Brands with CTAs

GREAT

94%

Host Read %

% of host read ads

GOOD

72%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

The Bottom Line

This show has an estimated 37K audience size, runs 72% host read ads and promotes 94% of ads for direct response advertisers.

Creator Influence

The Science of Happiness podcast

The Science of Happiness podcast, a collaborative effort from UC Berkeley's Greater Good Science Center and PRX, offers listeners research-tested strategies for cultivating a more fulfilling life. Each episode delves into the science behind well-being, featuring expert interviews and practical exercises, including guided meditations. The podcast consistently explores themes such as mindfulness, self-compassion, and emotional regulation, providing actionable insights. A recent highlight is the episode "How Art Heals Us," which examines the therapeutic benefits of creative expression, from painting to poetry, in reducing stress and fostering joy. Another impactful series, "The Power of a Collective Pause," guides listeners through shared breathing techniques to calm the nervous system. The Science of Happiness podcast serves as a valuable resource for those seeking to enhance their mental well-being and build resilience through evidence-based practices.

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Recent Campaigns

	Advertisers	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Wayfairwayfair.com	Wayfair	1	1	1	1	1	1	1	1	1	1	1	1	1			1	Core Performer 67%
Promega Corporationpromega.com	Promega Corporation								1	1		1		1	2			Longer term buy 42%
Jevitygojevity.com	Jevity								1		1	1		1		1		Longer term buy 42%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Wayfair	$16,638	-30.9%	83%	100%	18.0ad units	Core Performer	+1
Kachava food & beverages	$8,060	-62.5%	100%	100%	8.0ad units	Core Performer	+1
Monarch information technology & services	$6,801	0.0%	100%	100%	7.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Ads and Episodes

Happiness Break: A Practice In Moving Through Stress

0:00 / 1:13

Direct Response

H

#1

Run on 1x episode

‌
‌
‌
‌

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Recent Episodes

‌
‌
‌