The Lamont Show Podcast Advertising - Audience, Sponsors & Contact

Overview

The Lamont Show offers a daily dose of hilarious and irreverent commentary, blending pop culture, rock music, and current events with a comedic twist. Originating from a San Francisco radio show, it features satirical segments, such as mock interviews with political figures like George W. Bush, alongside discussions on diverse topics ranging from sports picks to general societal happenings. This podcast is perfect for listeners seeking a lighthearted and entertaining escape, providing a unique blend of humor, music insights, and casual takes on news and sports, all delivered with the engaging energy of a morning drive program. It caters to an audience that appreciates sharp wit, celebrity impersonations, and a broad spectrum of popular culture discussions.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

180

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Direct Response

Brands with CTAs

GREAT

96%

Host Read %

% of host read ads

BAD

6%

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The Bottom Line

This show has an estimated 180 audience size, runs 6% host read ads and promotes 96% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/27	Week5/25	Week6/1	Week6/8	Week6/15	Week6/29	Week7/6
Courtyard Marriott of Normanmarriott.com	Courtyard Marriott of Norman					2	2	2	Longer term buy 25%
Squarespacesquarespace.com	Squarespace						4	1	Test in progress 17%
Chevy Silveradochevy.com	Chevy Silverado	5	2	2	4				Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Chevy	$46	0.0%	5%	100%	19.0ad units	Core Performer	+1
Chevy Silverado	$29	-100.0%	0%	100%	15.0ad units	Core Performer	+1
Ford Blue Cruise automotive	$22	0.0%	0%	100%	8.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Britney Needs Help Asking Derrick Out

0:00 / 0:28

Direct Response

B

#1

Run on 1x episode

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